About the Role
The Supervisor of Content works across content and digital, supporting the AD and being supported by the Negotiator/Planner and Assistant Negotiator/Planner. This role is focused on direct activation with digital and content publishers, contributing to drive creativity, ideation, and innovation that leads to ownable consumer engagement opportunities.
Responsibilities
- Provide strategic input based on audience insights, past performance analysis, and marketplace knowledge in content and digital investment.
- Collaborate in negotiation strategies by building strong relationships with content and digital publishers.
- Set campaign objectives and corresponding KPIs.
- Ensure smooth and timely campaign launch and execution with attention to detail.
- Perform optimization efforts for online media campaigns, troubleshooting delivery and performance.
- Manage the team to accurately and timely reconcile billing.
- Collaborate with Strategy, Precision, Video, Search, and Analytics teams to achieve integrated marketing solutions and drive ROI.
- Ensure timely communication of key information, updates, and issues to teams for swift execution.
- Ladder up issues to AD and VP as needed.
- Understand the content & digital landscape and adopt new media trends relevant to client objectives and ROI.
- Build and maintain relationships with content and digital partners.
- Build, maintain, and grow client relationships in support of the team.
- Contribute to client presentations and lead management of deliverables and communications for content and digital campaigns.
- Articulate client category expertise and knowledge of the competitive landscape.
- Leverage project management skills and a team player mindset to collaborate with IAT (including Creative, PR, and Shopper teams) for holistic strategies.
- Supervise, direct, and review the development and implementation of content and digital campaigns by negotiators/planners & assistants.
- Assist in developing the team through mentorship, evaluation, and training.
- Share knowledge with team members to ensure PMX & Zenith solutions, tools, best practices, and processes are used and applied.
Requirements
- Experts in using Content and Digital Investment tools.
- Train junior team members on tool usage, answer questions, and help overcome issues.
- Request negotiator/planner and assistant planner to leverage tools and platforms when needed.
- Travel when needed for client shoots and meetings.
Skills
- Content Investment
- Digital Investment
- Creativity
- Ideation
- Innovation
- Audience Insights
- Performance Analysis
- Marketplace Knowledge
- Negotiation
- Relationship Building
- Attention to Detail
- Optimization
- Troubleshooting
- Billing Reconciliation
- Integrated Marketing
- ROI
- Communication
- Client Presentations
- Project Management
- Teamwork
- Mentorship
- Knowledge Sharing
Location
- New York
- Burbank
- Chicago
- Atlanta
- Detroit
Work Type
- Full-time
Experience Level
- Supervisor
Salary/Compensations
- USD $81,225.00 - USD $129,987.00/Annually
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Zenith is one of Publicis Groupe’s largest media agencies, spanning 95 markets globally.
- For more than 30 years, Zenith has been at the forefront of media, evolving and reshaping the industry.
- Zenith is regarded as a true agency partner by high-profile brands for its expertise across numerous categories and unparalleled capabilities.
- Clients hire Zenith for its track record of excellence in strategic planning, investment, and measurement.
- Zenith offers specialist offerings including content, commerce, multicultural, and future-proofed data capabilities.
Equal Opportunity
- Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
- We honor and celebrate all identities, across all facets of intersectionality.
- We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent.
- If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
- All your information will be kept confidential according to EEO guidelines.
- Veterans Encouraged to Apply.
