Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

This role drives brand governance initiatives, removing roadblocks and ensuring seamless execution across cross-functional teams to protect and grow Capital One’s brands. You will create and spearhead processes and strategies that support brand management consistency across the enterprise, facilitating teams who ensure compliance with brand standards and grow the brand's reputation. The ideal candidate will have a deep understanding of integrated marketing production and process across channels and experience managing processes that support consistency and reputation management for a recognizable brand.

Responsibilities

Directly lead one or more of Capital One’s brand governance programs, including the facilitation of line-of-business marketing partner relationships
Be a visible enabler of efficient, brand safe, consistent branded marketing across the enterprise
Facilitate team progress in a workflow management tool (Adobe Workfront), monitoring intakes and decision making processes across a multi-pronged brand governance review system
Own hub processes to drive human connections across teams in a “hub and spoke” team environment
Own insight reporting and executive dashboards on process utilization, throughput and operational outcomes across teams
Directly facilitate connectivity and shared innovation agendas across multiple subject matter experts
Drive a continuous improvement agenda, including identifying ways emerging technologies, including artificial intelligence, can help streamline and accelerate brand risk reviews
Confidently lead presentations that drive awareness of brand management standards and programs with associates of all levels and backgrounds
Identify need for and develop clear written materials about brand management programs and standards when needed to advance the program
Update and maintain governance ‘hub’ artifacts, resource pages, educational documents, and computer based training modules and/or facilitate this type of work through spoke teams
Articulate new standards and procedures across channels, including but not limited to social media, paid media, talent management, content marketing, and experiential when a need is identified
Track and monitor compliance with governance requirements, including leading risk management control testing and audits of our processes
Contribute to a positive team environment as part of a high-energy, growing and evolving team

Requirements

Bachelor’s Degree or Military Experience
At least 3 years of project management experience
At least 3 years of experience with marketing workflow tools (such as Adobe Workfront)
At least 2 years of experience in financial services or regulated industry
At least 1 year of experience identifying, evaluating and taking action to mitigate brand risk
4+ years of project management experience
1+ years managing projects for in-house creative, marketing, or agency teams
1+ years experience with project management software
Experience evaluating or implementing GenAI automation integrations in marketing
Exceptional written and verbal communication skills
Strong problem solving and analytical skills
Ability to self-manage and escalate potential roadblocks
Experience in resource and task management with the ability to explore solution-oriented approaches based on project-specific needs

Skills

Brand Governance
Marketing Operations
Project Management
Adobe Workfront
Risk Management
AI
Written Communication
Verbal Communication
Problem Solving
Analytical Skills
Self-Management
Resource Management
Task Management

Location

Sales Territory
McLean, VA
Richmond, VA
New York, NY

Work Type

Full-time

Experience Level

Principal Associate

Education Level

Bachelor's Degree

Salary/Compensations

$109,900 - $125,400
$120,800 - $137,900
$131,800 - $150,500

Benefits

Comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.

About the Company

Capital One Financial is made up of several different entities.

Equal Opportunity

Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws.
Capital One promotes a drug-free workplace.
Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.