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About the Role
The Campaign Manager owns campaign execution for an assigned app-based client/clients. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in his/her portfolio and launch campaigns with flawless execution. The ideal candidate will have prior paid social trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute.
Responsibilities
- Plan, execute, manage, and optimize paid social campaigns for agency clients (e.g. Meta, TikTok, Pinterest, and Snapchat) both independently, and in support of senior members of the team while meeting or surpassing client performance expectations
- Demonstrate diligence, attention to detail and adherence to best practices throughout the full digital campaign life-cycle
- Maintain and organize campaign-specific materials in team’s shared document repository
- Lead daily campaign maintenance such as daily pacing report analysis and internal questions regarding tracking and status of various campaigns
- Develop, grow, and maintain relationships with internal teams through exceptional client service
- Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance
- Manage the delivery of creative assets, campaign artifacts, billing, and all relevant campaign documentation in preparation for campaign launch
- Partner with Analytics team on campaign measurement reporting and insights generation
- Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
- Work with media partners to ensure accurate platform implementation
- Troubleshoot issues on all pre-production and live campaigns
- Provide monthly auditing reports to Agency partners and actualize bill/pay systems when applicable
- Attend client meetings
- Participate in regular knowledge sharing sessions to ensure best practices are leveraged in owned media
Requirements
- Four-year college degree
- Must have 1+ years of experience in paid social campaign management/optimization (Agency experience preferred)
- Ability to identify risks and effectively manage through issues
- Understanding of paid social fundamentals and traditional media planning elements
- Proficiency in Microsoft Office solutions
- Strong analytical thinking and mathematical skills
- Excellent communication and writing skills
- Strong project management skills
- Strong desire to contribute to a team
Skills
- Paid social trafficking
- Campaign management
- Bid management platforms
- Campaign optimization
- Meta
- TikTok
- Snapchat
- Microsoft Office solutions
Location
- New York
- Burbank
- Chicago
- Atlanta
- Detroit
Work Type
- Full-time
Experience Level
- 1+ years of experience
Education Level
- Four-year college degree
Salary/Compensations
- USD $40,280.00 - USD $59,553.00/Annually
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Zenith is one of Publicis Groupe’s largest media agencies, spanning 95 markets globally with US offices in New York, Burbank, Chicago, Atlanta and Detroit.
- For more than 30 years, we have been at the forefront of media, helping to evolve and reshape the industry.
- We are highly regarded as a true agency partner by many high-profile brands for our expertise across numerous categories and wide range of capabilities that are unparalleled in the industry.
- Clients hire us for our track record of excellence in strategic planning, investment, and measurement.
- We also have specialist offerings, including content, commerce, multicultural and future-proofed data capabilities.
Equal Opportunity
- Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- All your information will be kept confidential according to EEO guidelines.
- Veterans Encouraged to Apply.