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About the Role

This job plays a critical role in the execution and analysis of programmatic advertising campaigns, requiring a blend of technical expertise, strategic thinking, and effective communication to support ongoing optimization efforts and enhance understanding of campaign performance.

Responsibilities

• Develop optimization tactics and strategies for programmatic campaigns to enhance customer experience.
• Provide troubleshooting and quality assurance support for programmatic campaign performance issues.
• Recommend performance improvements based on analysis of campaign data and market insights.
• Analyze bid data to identify and solve technical bidding challenges.
• Review programmatic bid data and historical marketplace activity to boost private marketplace outcomes.
• Collaborate with cross-functional teams to integrate programmatic efforts with wider advertising goals.
• Assist in the creation of reports on campaign performance, delivering insights to internal teams.
• Continue to learn and apply new skills in programmatic technology and data analysis.
• Execute programmatic campaigns, monitor their performance, and adjust strategies as needed.
• Communicate analytical findings and strategic recommendations to stakeholders effectively.
• Exercise independent judgment and discretion in matters of significance.
• Maintain consistent, punctual attendance, including working nights and weekends, with a variable schedule as necessary.
• Perform other duties and responsibilities as assigned.
• Understand and apply Operating Principles as guidelines for job performance.
• Own the customer experience by prioritizing customer needs and providing seamless digital options.
• Demonstrate enthusiasm for learning, using, and advocating for company technology, products, and services.
• Collaborate effectively with team members and be open to new ideas.
• Participate in the Net Promoter System by joining huddles, making call backs, and identifying opportunities for improvement.
• Drive results and growth.
• Support a culture of inclusion in work and leadership.

Requirements

• Consistent exercise of independent judgment and discretion in matters of significance.
• Regular, consistent and punctual attendance.
• Must be able to work nights and weekends, variable schedule(s) as necessary.

Skills

• Advertising
• Collaboration
• Communication
• Programmatic advertising
• Data analysis
• Technical expertise
• Strategic thinking

Location

• Global

Work Type

• Full-time

Experience Level

• 2-5 Years

Education Level

• Bachelor's Degree

Salary/Compensations

• $71,910.72 - $107,866.08

Benefits

• Best-in-class Benefits
• Options, expert guidance, and tools personalized to meet needs
• Support that helps employees care for themselves and their families physically, financially, and emotionally

About the Company

• FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers.
• Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels.
• As a global company, we have offices in nine countries and can insert advertisements around the world.

Equal Opportunity

• Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.