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About the Role
Lead priority marketing campaigns for bestselling authors, breakout debuts, and books with broad cultural impact within the Ballantine Bantam Dell division. This role is ideal for an experienced title marketer who thrives on developing ambitious, creative campaigns for bestselling authors and high-profile books.
Responsibilities
- Drive marketing campaigns for a broad list of fiction and nonfiction titles, combining big-picture planning with hands-on digital and social execution.
- Partner closely with authors and agents to develop customized marketing campaigns that reflect each author's vision, connect with readers, and support their publishing goals.
- Manage and mentor 2–3 marketers, supporting their growth while collaborating with the Senior Director on team development and department initiatives.
- Turn audience insights, market trends, and sales data into actionable strategy, setting clear goals and refining tactics to improve performance.
- Partner across editorial, publicity, sales, consumer marketing, publishing, and leadership to align priorities, maximize opportunities, and deliver cohesive marketing campaigns.
Requirements
- 8–10+ years of marketing experience, preferably in trade publishing, with a proven track record of leading successful title campaigns.
- Strong strategic thinking and creative campaign development.
- Strong communication, relationship-building, and presentation skills.
- Able to influence and build trust at all levels of the business.
- Outstanding organizational ability and the capacity to prioritize and thrive in a fast-paced, deadline-driven environment.
Skills
- Excel
- PowerPoint
- Canva
- Adobe Workfront
- Creative Suite
Location
- Hybrid (commutable distance to 1745 Broadway, including tri-state area NJ, CT, & PA)
Work Type
- Hybrid
- Full-time
Experience Level
- 8-10+ years
Salary/Compensations
- $95,000-$120,000
Benefits
- Medical/Prescription drug insurance
- Dental
- Vision
- Health Care/Dependent Care Flexible Spending Account
- Health Savings Account
- Pre-Tax and Roth 401(k)
- Short and Long-Term Disability Insurance
- Life/AD&D Insurance
- Commuter Benefits
- Student Loan Repayment Program
- Educational Assistance
- Generous paid time off
- Annual profit award or bonus
About the Company
- Penguin Random House is the leading adult and children's publishing house in North America, the United Kingdom and many other regions around the world.
- Publishing the best books in every genre and subject for all ages, committed to quality, excellence in execution, and innovation throughout the entire publishing process.
- Includes nearly 300 publishing brands and imprints such as Ballantine Bantam Dell, Berkley, Clarkson Potter, Crown, DK, Doubleday, Dutton, Grosset & Dunlap, Little Golden Books, Knopf, Modern Library, Pantheon, Penguin Books, Penguin Press, Penguin Random House Audio, Penguin Young Readers, Portfolio, Puffin, Putnam, Random House, Random House Children's Books, Riverhead, Ten Speed Press, Viking, and Vintage.
- Ballantine Bantam Dell publishes bestselling commercial fiction and nonfiction across a diverse range of categories, including contemporary fiction, suspense, romance, sci fi fantasy, memoir, pop culture, and practical nonfiction.
Equal Opportunity
- All qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status.
- All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, age, genetic information, or pregnancy.
- All your information will be kept confidential according to EEO guidelines.