About the Role
The Strategist brings strategic thinking to inspire compelling creative products and evolves the agency's strategic process. They collaborate with clients and internal teams, facilitating sessions to inspire creativity and focus insights.
Responsibilities
- Define project scope and recommend strategic resources and allocations.
- Identify client growth opportunities, enforce processes, ensure quality assurance, and implement best practices.
- Support new business pitches by developing compelling, insight-based stories.
- Develop and maintain client relationships, identify unmet needs, and introduce new opportunities.
- Drive creative solutions that impact client ROI.
- Lead the development of the agency's strategic POV, processes, and best practices.
- Identify business and marketing hurdles, industry drivers, and competitive dynamics.
- Perform or direct research and analyze trends/results to determine strategic implications.
- Lead stakeholder interviews and facilitate workshops to gather brand, marketing, and business objective knowledge.
- Analyze solution options and recommend a strategic approach aligned with client objectives, customer insights, and competitive effectiveness.
- Author client deliverables including research plans, creative briefs, brand strategy, communication strategy, digital strategy presentations, roadmaps, recommendations, and measurement frameworks.
- Develop creative briefs that inspire breakthrough ideas and implementation.
- Collaborate with cross-functional teams to create and implement integrated marketing strategies.
Requirements
- Ability to develop sound POVs on social media and digital engagement strategies.
- Strong marketing acumen.
- Excellent critical thinking skills (analytical, creative, lateral).
- Ability to thoroughly research business, consumer, brand, and touchpoint insights.
- Solid research skills with the ability to apply qualitative and quantitative learning.
- Curiosity, entrepreneurship, self-motivation, and humility.
- Strong leadership, social, interpersonal, selling, and negotiation skills.
- Ability to write reports, presentations, and business correspondence.
- Ability to independently problem-solve.
- Ability to multitask across clients and projects.
- Strong communication, analytical, and presentation skills.
Skills
- Strategic thinking
- Creative inspiration
- Process refinement
- Client relationship management
- Cross-functional collaboration
- Facilitation
- Research and analysis
- Storytelling
- Marketing strategy
- Digital strategy
- Social media strategy
- Creative brief development
- Integrated marketing strategy
- Problem-solving
- Multitasking
- Communication
- Presentation
Salary/Compensations
- $65,000.00 - $75,000.00
