About the Role
The Senior Campaign Manager oversees strategic planning and execution for assigned campaigns. This role balances strategy and tactics, requiring independent generation of insights and the implementation of campaigns with support from Campaign Specialists. The manager also trains team members on client requirements and best practices.
Responsibilities
- Plan, execute, manage, and optimize paid social media campaigns across platforms like Facebook, Twitter, Instagram, Pinterest, and LinkedIn.
- Ensure diligence, attention to detail, and adherence to best practices throughout the campaign life-cycle.
- Maintain and organize campaign-specific materials in the shared document repository.
- Lead daily campaign maintenance and address internal questions regarding tracking and status.
- Develop and maintain relationships with internal teams through exceptional client service.
- Oversee the campaign QA process to ensure accurate implementation, pacing, and performance.
- Manage the delivery of creative assets, insertion orders, and campaign documentation for launches.
- Partner with the Analytics team on campaign measurement and insights generation.
- Provide regular performance insights, optimization updates, and new opportunities to clients.
- Collaborate with media partners to ensure accurate platform implementation.
- Troubleshoot issues on pre-production and live campaigns.
- Provide monthly auditing reports and manage bill/pay systems.
- Coach, manage, and educate Campaign Managers and Campaign Specialists.
- Attend client meetings as needed.
Requirements
- Four-year college degree.
- 2+ years of experience in bid management, campaign management/optimization, or digital media operations.
- Client-facing experience with the ability to identify risks and manage issues.
- Understanding of traditional and interactive media planning elements.
- Proficiency in Microsoft Office solutions.
- Strong analytical thinking and mathematical skills.
- Excellent communication and writing skills.
- Strong project management skills.
- Strong desire to contribute to a team.
Skills
- Paid social media campaign management
- Bid management
- Campaign optimization
- Digital media operations
- Strategic planning
- Project management
- Data analysis
- Client relationship management
- Microsoft Office
Location
- New York
- Burbank
- Chicago
- Atlanta
- Detroit
Work Type
- Full-time
Experience Level
- 2+ years of experience
Education Level
- Four-year college degree
Salary/Compensations
- USD $60,800.00 - USD $93,600.00
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Zenith is a Publicis Groupe media agency with a global presence in 95 markets.
- The agency has over 30 years of experience in strategic planning, investment, and measurement.
- Specialist offerings include content, commerce, multicultural, and data capabilities.
Equal Opportunity
- Publicis Groupe honors and celebrates all identities and fosters equitable and inclusive experiences.
- All information is kept confidential according to EEO guidelines.
- Veterans are encouraged to apply.
