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About the Role

The Head of Digital Growth is accountable for the next-generation operating model, platforms, and end-to-end services that drive adviser and customer experiences. This role partners with Digital Proposition, Experience Design, and Technology leads to define the digital standard and leads multi-year programs to improve customer, adviser, and commercial KPIs through digital-first, omni-channel experiences.

Responsibilities

• Lead multi-year Digital modernization programmes from discovery through benefit realization.
• Own the commercial case for modernization, including sizing, sequencing, investment trade-offs, payback, and benefit realization.
• Define and embed a test-and-learn operating model with enduring cross-functional squads.
• Co-shape the next era digital operating model for AX, CX & Digital.
• Partner with Product Owners to ensure new propositions adopt the modernized operating model.
• Represent the pillar in senior IL&P governance, planning, and ExCo forums.
• Lead, coach, and develop multi-disciplinary teams, building capability in experimentation, conversion optimization, and digital analytics.

Requirements

• Extensive senior leadership experience in Digital growth, proposition, or product roles within financial services or another regulated, customer- and intermediary-led market.
• Proven track record of delivering measurable commercial growth through digital channels at scale.
• Deep experience leading omni-channel adviser and/or customer journeys in a B2B2C model.
• Demonstrable success operating within a regulated environment with Consumer Duty (or equivalent) embedded.
• Strong commercial and analytical skills, including business case shaping, KPI definition, digital analytics, and experimentation frameworks.
• Agile delivery expertise and experience running cross-functional squads end-to-end.
• Excellent stakeholder management and senior communication skills.
• Proven people leadership, including building, coaching, and scaling multi-disciplinary teams.
• In-depth knowledge of the UK life & pensions market (desirable).
• Exposure to large-scale digital transformation, target operating model design, or platform modernization (desirable).
• Familiarity with modern growth, martech, and personalization tooling, and AI-enabled experience and advice models (desirable).

Skills

• Commercial acumen
• Collaboration
• Communication
• Data-driven decision making
• Experimentation
• Funnels
• Cohorts
• Attribution
• A/B testing
• Behavioral analytics
• Strategic thinking
• Systems thinking
• Regulatory fluency (Consumer Duty, GDPR)
• People leadership
• Agile delivery
• Stakeholder management

Location

• Stirling (Hybrid)
• Edinburgh (Hybrid)
• London (Hybrid)
• Reading (Hybrid)
• UK (Remote)

Work Type

• Hybrid
• Remote

Experience Level

• Senior leadership
• Manager/Expert

Benefits

• Pension scheme of up to 18%
• Share Save and Share Incentive Plan
• Financial wellbeing and support services
• 38 days annual leave (including bank holidays)
• Opportunity to purchase up to five extra days of leave
• Time Off When You Need It policy
• Inspiring Families policy (comprehensive support and paid parental leave)
• Private Healthcare
• Critical Illness cover
• Life Assurance
• Additional family options for Health & Protection cover

About the Company

• M&G has a heritage dating back more than 175 years with a long history of innovation in savings and investments.
• Combines asset management and insurance expertise to offer a wide range of solutions.
• Two distinct operating segments: Asset Management and Life.
• Focuses on telling it like it is, owning it now, and moving it forward together with care and integrity.
• Creating an exceptional place to work for exceptional talent.
• Considers flexible working arrangements and offers workplace adjustments.

Equal Opportunity

• Strives to have a diverse workforce and an inclusive culture.
• Welcomes applications from people of all backgrounds, including neurodivergent individuals, career returners, and those with military service experience.
• Proud to be Level 3: Disability Confident Leader.
• Welcomes applications from candidates with disabilities and long-term health conditions.
• Committed to providing an inclusive recruitment process.
• Candidates can request reasonable adjustments when applying.