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About the Role

N26 is seeking a Director of Product to lead the Grow & Engage team, focusing on Onboarding & Identity, Engagement & Product Discovery, Subscriptions, and Primary Banking domains. This role involves leading a cross-functional team to drive user growth, optimize onboarding, and develop customer-facing features, working at the intersection of Product, Engineering, Marketing, and Compliance to translate strategies into scalable, compliant product experiences.

Responsibilities

Drive the Growth & Engagement product roadmap, leading strategic vision across user onboarding, identity verification, and subscription features.
Deliver on company-wide OKRs, taking accountability for key growth metrics like Primary Account Users (PAU), gross profit, and customer retention.
Lead end-to-end product delivery for core growth initiatives, from opportunity sizing and experimentation to market launch and iteration.
Execute flagship commercial initiatives by partnering with Marketing, Compliance, and Engineering.
Bridge Growth & Compliance by navigating regulatory standards while maintaining top-of-funnel velocity.
Foster an experimental culture with a hypothesis-led framework to optimize conversion funnels and maximize user LTV.
Manage senior stakeholder alignment, acting as the connective tissue between Product, Marketing, Risk/Compliance, and executive leadership.
Establish actionable growth metrics to track user engagement, funnel efficiency, and business value.

Requirements

10+ years of product management experience, with a strong focus on user acquisition, onboarding, engagement, or subscription growth in a scaled consumer app.
Proven track record of tying product decisions directly to top-line business metrics.
Exceptional ability to work with complex data sets, design rigorous A/B experiments, and analyze funnel conversion.
Deep familiarity with core engagement levers, including identity verification, onboarding optimization, retention loops, and subscription packaging.
Demonstrated success aligning product strategy with Marketing, Growth, and Compliance teams for go-to-market launches.
Experience operating within banking or regulated environments, balancing growth targets with compliance standards.
Comfortable managing multiple growth workstreams in fast-paced environments.
Proven ability to translate complex growth hypotheses and performance metrics into clear narratives for executive stakeholders.

Skills

Product Management
User Acquisition
Onboarding
Engagement
Subscription Growth
Consumer Apps
Business Acumen
Data Analysis
A/B Testing
Growth Mechanics
Identity Verification
Retention
Subscription Packaging
Cross-functional Leadership
Go-to-Market Strategy
Regulatory Compliance
Agile Execution
Communication

Location

Germany

Work Type

Full-time

Experience Level

10+ years

About the Company

N26 is Europe's leading digital bank, fully licensed in Germany and active across more than 20 markets.
The company is focused on building a reliable bank for everyday financial management.
N26 is entering a new phase of maturity, emphasizing scalability, robustness, and operational excellence.
The company is expanding into essential banking services, aiming to be embedded in daily life.
N26 recognizes its strength lies in its people and diverse perspectives, striving to build talented and diverse teams.

Equal Opportunity

N26 genuinely welcomes and encourages applications from people of all backgrounds, cultures, genders, sexual orientations, abilities, neurodiversities, and ages.
The company is committed to creating an inclusive workspace where everyone feels valued and respected, free from harassment and discrimination.
If there's anything you need to make the application process work for you, please let us know by reaching out to candidate.exp@n26.com.