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About the Role

Performance Marketing is a key growth driver. You will take responsibility for our Performance Marketing area, ensuring ideas quickly turn into results. You will build campaigns, test new approaches, optimize the entire funnel, and drive initiatives forward. We are looking for someone who takes responsibility, makes decisions, and creates sustainable growth with high execution speed, working data-driven, pragmatically, and with a clear focus on impact.

Responsibilities

Campaign management: Independent planning, implementation, and continuous optimization of our paid channels (Google, Meta, LinkedIn & Co.) from idea to scaling.
Hands-on execution: Quickly launch new campaigns, landing pages, creatives, and tests. Implement and optimize iteratively without waiting for perfect conditions.
Funnel & conversion optimization: Analyze the entire customer journey, identify optimization potential, and continuously improve CPL, CAC, and ROAS.
Testing & growth: Develop and implement A/B tests, experiments, and new performance hypotheses. Consistently scale successful measures.
Budget control & performance: Responsibility for media budgets, data-based prioritization of investments, and continuous optimization of marketing performance.
Tracking & analysis: Ensure clean tracking and analyze performance using GA4, Tag Manager, Meta Ads Manager, Looker Studio, or comparable tools.
Collaboration with impact: Close collaboration with Marketing, Product, and Commercial. Manage agencies where they add value, with you retaining responsibility for results.

Requirements

Several years of experience in Performance Marketing, ideally in a fast-growing digital environment (HealthTech, SaaS, Scale-up, etc.).
Experience building, scaling, and optimizing campaigns, not just managing them.
Very good knowledge of Google Ads, Meta, LinkedIn Ads, and common performance tools.
Proficient in GA4, Tag Manager, Looker Studio, or comparable analytics tools.
Detailed understanding of attribution, tracking, and conversion funnels.
Ability to work independently, prioritize pragmatically, and reliably achieve goals.
Enjoy taking responsibility and making data-driven decisions.
Very good German language skills (C1+) and good English language skills.

Skills

Performance Marketing
Campaign Management
Paid Channels (Google, Meta, LinkedIn)
A/B Testing
Conversion Optimization
Budget Management
Data Analysis
GA4
Google Tag Manager
Meta Ads Manager
Looker Studio
Attribution
Tracking

Location

Berlin
Frankfurt

Work Type

Hybrid
Home Office

Experience Level

Multiple years of experience

Benefits

Access to ETERNO Spaces for quick doctor's appointments & health check-ups
JobRad leasing (tax-subsidized and environmentally friendly)
Competitive salary
Company pension plan with 20% subsidy
Monthly budget for benefits (e.g., Urban Sports Club, gift vouchers, public transport)
Attractive corporate benefits
Refer-a-friend bonus

About the Company

ETERNO is changing the healthcare industry with bold, hands-on solutions for real challenges.
We foster equal opportunity and diversity, creating an inclusive environment for everyone.
We reject discrimination in any form.

Equal Opportunity

We foster equal opportunity and diversity, creating an inclusive environment for everyone.
We reject discrimination based on ethnicity, color, disability, religion, marital status, age, national origin, ancestry, health status, pregnancy, gender, sexual orientation, gender identity, or other personal characteristics.
We provide accommodations for the application process upon request.