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About the Role
WPP Media is seeking an Analyst to join their Data Science and Modelling team to deliver marketing analytics projects for clients. Analysts will gain experience across the entire analytical project process, from data collection and processing to modeling and client deliverables. The role involves working closely with colleagues and various account groups to action findings.
Responsibilities
- Working on projects using statistical analysis to measure the effect that marketing activity has on sales
- Significant responsibility working across all aspects of a given project
- Working closely with clients and various account groups within the agency
- Preparing results presentations
Requirements
- Knowledge of R or other programming language, via own learning or academic experience
- Academic experience of time series statistical modelling and/or other approaches to data analysis
- High numeracy with the ability to convert analysis into real world actionable solutions
- Good knowledge of Excel, common statistical packages (Eviews, SPSS, R, etc.) and PowerPoint
- Ambitious, determined and self-motivated
- Keen interest in media and marketing
- Requires individuals to have the right to work in the UK
Skills
- R
- Excel
- PowerPoint
- Eviews
- SPSS
- Statistical analysis
- Time series statistical modelling
- Data analysis
Location
- UK
Work Type
- Hybrid
Experience Level
- Analyst
Benefits
- Competitive medical insurance
- Group retirement plans
- Vision insurance
- Dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
About the Company
- WPP is the trusted growth partner for the world’s leading brands, helping clients navigate change, capture opportunity, and deliver transformational growth.
- WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalization at scale.
- DTA is WPP’s global data products and technology company, on a mission to transform marketing by building the fastest, most connected data platform that bridges marketing strategy to scaled activation.
- DTA works with agencies and clients to transform the value of data by bringing together technology, data and analytics capabilities.
- DTA delivers through the Open Media Studio, an AI-enabled media and data platform for the next era of advertising.
- The DTA team consists of over 1,000 thinkers, builders, creators and problem solvers across 20 markets.
Equal Opportunity
- WPP Media is an equal opportunity employer and considers applicants for all positions without regard to discrimination or regard to particular characteristics.
- WPP Media is committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.