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About the Role

Shape the voice and strategies behind groundbreaking humanoid robots by defining product messaging, strategy, and campaigns. This role is pivotal in articulating unique selling points and driving product success, embodying the company motto 'Be Wow!' and showcasing innovative work.

Responsibilities

• Develop go-to-market strategies and product positioning for new and existing products.
• Create compelling messaging and content to highlight product benefits and applications.
• Work closely with cross-functional teams to gather product insights and inform marketing strategies.
• Conduct market analysis to understand the competitive landscape and customer preferences.
• Manage product launch initiatives and campaigns across multiple channels.
• Support sales teams with targeted marketing materials and presentations.
• Monitor and report on product performance metrics and refine strategies as needed.

Requirements

• Translate highly technical robotics and AI capabilities into clear, differentiated value.
• Educate enterprise buyers in emerging markets.
• Compete in a rapidly evolving AI landscape.
• Align engineering timelines with market launch expectations.
• Manage long enterprise sales cycles.
• Differentiate against well-funded competitors.
• 5+ years of experience in product marketing, preferably in the technology or robotics sector.
• Strong understanding of B2B marketing and sales processes.
• Excellent communication and storytelling skills with proof via portfolio.
• Ability to translate complex technical concepts into customer-friendly narratives.
• Experience with digital marketing tools and analytics.
• Proven track record of successful product launches and campaigns.
• Experience in social robotics or digital entertainment and experience markets.
• Experience marketing to technical, corporate or academic buyers such as CTOs, Engineering leaders, Operations executives or Academic researchers.
• Experience working in venture-backed high growth companies.
• Experience with marketing automation platforms.
• Video and demo scripting experience.
• Technical background or engineering exposure.
• Experience in global markets.

Skills

• Product Marketing
• B2B Marketing
• Sales Processes
• Communication
• Storytelling
• Digital Marketing
• Analytics
• Product Launches
• Campaign Management
• Market Analysis
• Robotics
• AI
• Social Robotics
• Digital Entertainment
• Marketing Automation
• Video Scripting
• Demo Scripting
• Global Markets

Experience Level

• 5+ years of experience

Benefits

• Exposure to advanced AI and robotics commercialization
• Cross-functional leadership development
• Opportunity to influence global go-to-market strategy
• Deep market expertise in one of the fastest growing technology sectors

About the Company

• Engineered Arts is developing groundbreaking humanoid robots.