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About the Role

Provide consistently superior media strategies, ideas, and marketplace solutions tailored to a fast-paced client in the luxury fashion space. Seeking a senior candidate who is a strong client relationship builder, experienced in luxury/retail, possesses cross-channel media expertise, and is fluent in measurement, data, and analytics. This role is responsible for strategic growth and leading a high-impact team.

Responsibilities

Serve as primary day-to-day liaison between Zenith and client.
Direct the development, presentation, and maintenance of brand media plans, including objectives, strategic initiatives, updates, and POVs on proposals.
Provide direction to buyers and planners, ensuring buys and executions adhere to agreed-upon strategies.
Partner with internal teams and other Zenith accounts to develop insights into brand extensions through evaluations and recommendations of cross-platform and merchandising concepts.
Ensure client receives full value from Zenith’s resources within the parameters of the service/compensation agreement.
Provide leadership and direction to the team working on the account.
Take a leading role in client ideation and creativity, partnering with creative, digital, and other agencies.
Take a leading role in new business activity as required, leading pitch planning teams.
Ensure a robust training program for all team members is in place.

Requirements

Minimum 12+ years of media experience with extensive planning knowledge.
Superior client service experience with proven ability to provide strategic media plans.
Experience across all media types (national, local, direct, OOH).
Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordingly.
Excellent written and verbal communication, presentation, organizational, interpersonal, and analytical skills.
Ability to translate numbers into viable business solutions to enhance strategies and meet deliverables.
Excellent leadership ability to drive team to deliver results.

Skills

Client relationship building
Luxury/Retail understanding
Cross-channel media experience (brand, performance, commerce, CRM, Data, offline)
Measurement, data, and analytics fluency
Creative and innovative idea generation
Strategic growth identification
Team leadership and development
Media planning

Location

Publicis Media

Work Type

Full-time

Experience Level

Senior
12+ years

Education Level

Bachelors degree

Salary/Compensations

USD $180,215.00 - USD $240,000.00/Annually

Benefits

Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Bonus or incentive compensation

About the Company

Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith.
A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world.
It is present in more than sixty countries with over 23,000 employees worldwide.

Equal Opportunity

Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
All your information will be kept confidential according to EEO guidelines.