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About the Role
The Field Marketing Manager leads trade marketing execution within an assigned hero market and regional territory. This role ensures national programs are deployed, activated, measured, and optimized, serving as the primary trade marketing representative to drive visibility, customer engagement, and commercial results.
Responsibilities
- Lead trade marketing execution across assigned markets
- Align local activations with commercial priorities
- Drive launch readiness and identify opportunities to improve performance
- Deliver merchandising, visibility, and POS execution across key accounts
- Monitor compliance and identify opportunities to enhance customer engagement
- Lead consumer and trade activations
- Manage agency partners, vendors, and activation budgets
- Partner with distributors and commercial teams to drive activation success
- Build strong stakeholder relationships and support customer engagement activities
- Ensure compliance with brand, legal, and trade marketing standards
- Track performance, provide market insights, and recommend improvements
Requirements
- Experience in field marketing, trade marketing, customer marketing, sales, or experiential marketing
- Experience working with distributors, agencies, customers, and commercial teams
- Strong understanding of on-premise and off-premise activation environments
- Experience managing agency partners, activation budgets, and execution programs
- Demonstrated ability to influence stakeholders and drive results without direct authority
- Beverage alcohol, hospitality, luxury goods, or consumer packaged goods experience preferred
- Ability to work in the field or office a minimum of 3 days a week
- Ability to work evenings when events or activations require
Skills
- Trade Marketing & Activation
- Distributor & Agency Management
- Merchandising & Visibility
- Budget Management
- Commercial Acumen
- Stakeholder Influence
- Performance Reporting
- Execution Excellence
- Leadership & Influence
- Ownership
- Relationship Building
- Continuous Improvement
Location
- Florida
- Georgia
Work Type
- Hybrid
Salary/Compensations
- $90,000-$113,000 per annum
- Annual Bonus
Benefits
- 25 days of Vacation Time including Holiday Break from December 25th through 31st
- Sick Leave Days
- Company Holidays
- Health Insurance with premiums fully paid for employees and dependents
- 401(k) Retirement Plan with Company Match
- Life Insurance
- Disability Plans
- Pre-Tax Benefits
- Fitness Reimbursement Program
- Tuition Reimbursement Program
- 24/7 support for counselling, life coaching, and wellbeing information
- 26 weeks’ paid maternity, paternity, and adoption leave
- Up to five paid carers leave days a year
About the Company
- Edrington crafts ultra-premium spirit brands including The Macallan, Highland Park, The Glenrothes, and Brugal.
- Strategic partnership with No.3 London Dry Gin.
- Principal shareholder is a charitable trust.
Equal Opportunity
- We’re proud of our inclusive culture where unique experiences, ideas and perspectives are celebrated.
- We want everyone to feel respected and empowered to contribute to our success.