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About the Role

Develop new and innovative ways to achieve marketing objectives through data analysis, interpretation, and insight development. Analyze marketing performance and identify opportunities for improvement using established marketing and analytical principles. Lead operational governance activities and serve as a matrixed team leader on key initiatives. Resolve complex operational and marketing challenges through creative and effective solutions that align with company objectives.

Responsibilities

Analyze and interpret marketing performance data across Club programs and initiatives to identify trends, findings, and opportunities for improvement
Partner with analytics resources to collect, validate, and evaluate data to identify performance drivers and implications
Develop and maintain working knowledge of customer journeys used in marketing campaigns and identify opportunities to improve effectiveness
Evaluate targeting, messaging, customer journey, and channel performance to identify enhancement opportunities for Club marketing programs
Translate analysis into clear performance summaries, presentations, and recommendations for management review
Lead operational governance activities across assigned Clubs, including creative review oversight, workflow compliance, documentation standards, funding governance, and audit readiness
Track and monitor Club marketing funding utilization to ensure compliance with Producer Agreements
Identify execution risks, process gaps, measurement limitations, and operational issues and coordinate resolution with appropriate partners
Collaborate with analytics, product, technology, legal, agency, and Club partners to improve marketing effectiveness and operational execution
Identify opportunities to continuously improve team processes, operational efficiency, and execution effectiveness
Leverage analytics and AI-enabled tools to support insight generation, documentation quality, and operational consistency

Requirements

6+ years' experience planning and implementing strategic marketing efforts, customer journey analysis, campaign optimization, operational governance, or complex cross-functional initiatives
Advanced knowledge of functional marketing principles, customer journey concepts, and analytical techniques
Ability to analyze and interpret marketing performance data to identify trends, key learnings, and opportunities for improvement
Strong business judgment, critical thinking, and problem-solving capability
Ability to evaluate targeting, messaging, customer journey, and channel performance to improve marketing effectiveness
Cross-functional influence ability and experience collaborating without direct authority
Ability to create, present, and deliver clear and compelling presentations and recommendations
Ability to independently lead projects and initiatives of complex scope
Deep understanding of governance frameworks, marketing processes, and execution workflows
Experience using analytics and AI-enabled tools to support insight generation and execution effectiveness
Applicants must have authorization to work indefinitely in the US. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.)

Skills

Marketing
Brand development
Program implementation
Analytics
AI-enabled tools

Location

California - Home Teleworkers
Alabama - Home Teleworkers
Arizona - Home Teleworkers
Arkansas - Home Teleworkers
Colorado - Home Teleworkers
Connecticut - Home Teleworkers
Delaware - Home Teleworker
District of Columbia - Home Teleworkers
Florida - Home Teleworkers
Georgia - Home Teleworkers
Idaho - Home Teleworkers
Illinois - Home Teleworkers
Indiana - Home Teleworkers
Iowa - Home Teleworkers
Kansas - Home Teleworker
Kentucky - Home Teleworkers
Louisiana - Home Teleworkers
Maine Home Teleworkers
Maryland - Home Teleworkers
Massachusetts - Home Teleworkers
Michigan - Home Teleworkers
Minnesota - Home Teleworkers
Mississippi - Home Teleworker
Missouri - Home Teleworker
Montana - Home Teleworkers
Remote (United States, excluding Hawaii and Alaska)

Work Type

Remote
Home Teleworkers

Experience Level

Level 4-5
6+ years

Education Level

Bachelor's degree (BA/BS) in related area or an equivalent combination of education and experience

Salary/Compensations

$110,700.00-$123,000.00 (National Average)
$110,700.00-$147,500.00 (Starting Pay Range Across All States)
Annual discretionary bonus of up to 10% of eligible pay

Benefits

Total compensation package
Annual bonus eligibility for most roles
401(k) with a company match

About the Company

CSAA Insurance Group (CSAA IG), a AAA insurer, is one of the leading personal lines property and casualty insurance groups in the United States.
We build innovative, human-centered solutions that help AAA members prevent, prepare for, and recover from life's uncertainties.
Join a collaborative, inclusive culture where strengths have room to grow and ideas can drive real impact.
Contribute to shared success through meaningful work.
We are a mission-driven organization proudly committed to empowering our members, our employees, and our communities to thrive.
We believe in growth for everyone. Leaders and mentors partner with employees to align interests, unlock development opportunities, and support long-term success.
We embrace a remote-first culture through our Flexible Workplace. Most employees hold Home-Flex roles, working primarily from home, often with the flexibility to work from various locations including CSAA offices.
Our flexible workplace empowers you to balance remote work with intentional in-person moments that deepen connection and collaboration.
An inclusive and welcoming workplace is the cornerstone of our success. By fostering an environment where people feel valued and heard, we deepen our ability to understand and meet the unique needs of our members.
This strengthens innovation and enhances our products and services, giving us a competitive edge in the market.
As climate change leads to more frequent and severe weather events, we are taking bold action to build more resilient communities and reduce our environmental impact.

Equal Opportunity

CSAA Insurance Group is an equal opportunity employer.
CSAA is committed to providing reasonable accommodations to qualified applicants and employees with disabilities or other limitations. If you would like to request an accommodation to participate in the job application or interview process, please contact TalentAcquistion@csaa.com