Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

The Digital Advertising Operations Specialist plays a key role in the functioning of the ad operations group, responsible for daily management of client campaigns and driving strategic revenue growth for each account. This role involves quality assurance, campaign implementation, performance reporting, and optimization.

Responsibilities

• Implement and manage digital and audio advertising campaigns, including direct and programmatic guarantee orders
• Monitor campaign delivery from beginning to end and optimize as needed
• Monitor delivery and find ways to optimize based on clients' success metrics
• Produce weekly reports outlining campaign performance
• Meet twice weekly with the sales and planning team to go over client campaigns and weekly reports
• Perform campaign reporting utilizing analytical and proprietary tools
• Perform proactive daily analysis and campaign optimization
• Interact with internal and external clients for coordination and consultation to ensure successful advertising campaigns
• Coordinate with internal teams in QA’ing and launching custom campaigns and custom ad units
• Follow up with immediate action and provide concise, timely feedback within deadlines
• Self-manage tasks and schedule for effective and efficient time management
• Troubleshoot targeting issues, resolve traffic issues, and reconcile discrepancies

Requirements

• 2-3 years of online ad trafficking experience or relevant exposure to Advertising industry via internships
• Ability to multi-task and work efficiently within a high-paced changing environment
• Some experience in ad serving tools and order management systems (i.e GAM, Operative, Megaphone, etc.)
• Strong organizational and time management skills
• Strong analytical and problem-solving skills
• Strong written and communication skills for comfortable interaction with clients and internal departments
• BA/BS preferred or experience in lieu thereof

Skills

• Website ad functionality
• Ad products knowledge
• Digital advertising campaign management
• Audio advertising campaign management
• Direct order management
• Programmatic guarantee order management
• Campaign monitoring
• Campaign optimization
• Client success metrics analysis
• Campaign performance reporting
• Analytical tools
• Proprietary tools
• Daily analysis
• Client interaction
• Internal team coordination
• QA’ing campaigns
• Launching custom campaigns
• Launching custom ad units
• Problem-solving
• Time management
• Ad serving tools
• Order management systems

Experience Level

• 2-3 years

Education Level

• BA/BS preferred

Salary/Compensations

• 70,000 - 90,000

Benefits

• Comprehensive and competitive benefits package covering health, retirement, wellbeing, and more
• Optional benefits to meet diverse needs

About the Company

• Dow Jones - Media Sales
• Media

Equal Opportunity

• All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets
• We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application or participating in an interview due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
• Please refer to the privacy notice at the bottom of this page for submitting any data access, deletion, or other data subject rights requests, where permitted under your local laws and regulations.