About the Role
The VP, Business Development is responsible for developing the media growth strategy to drive revenues through the sale of national media to third-party agencies, brands, and retailers.
Responsibilities
- Develop and deploy a media sales growth strategy to increase year-over-year gross media sales.
- Focus on enterprise-level national media sales opportunities.
- Identify new media category revenue opportunities for the Macerich portfolio.
- Develop executive-level relationships at key media buying agencies.
- Sell media opportunities to qualified national brands and retailers.
- Collaborate on the development of annual budget goals for all media sales categories.
- Oversee the growth and day-to-day management of media revenues by effectively managing the media sales team.
- Ensure the best strategies and sales tactics are deployed, including managing media rates and third-party impression data.
- Advise the SVP, Business Development on opportunities to implement new programs.
- Develop business models outlining costs associated with program implementation and gain consensus on program direction prior to initiating.
- Manage the Media Operation and Trafficking Team to ensure the successful deployment and execution of all media campaigns, including oversight of the Business Development CMS, digital scheduling, static media executions, and establishment of new inventory opportunities.
Requirements
- Bachelor’s Degree in Marketing, Communications, Public Relations or related field is required.
- A minimum of 10+ years of related sales and marketing experience, preferably leading and managing media sales teams.
- Preferred experience includes media agency experience and/or media buying/selling on behalf of a developer, major event platform, or a property such as a sports arena.
- Demonstrated ability to initiate, create and ensure the success of a new business initiative within the framework of a highly successful operating business.
Work Type
- Remote Fridays
Experience Level
- 10+ years of related sales and marketing experience
Education Level
- Bachelor’s Degree in Marketing, Communications, Public Relations or related field
Salary/Compensations
- $250,000 - $275,000 plus 50% Bonus Potential
Benefits
- Best-in-class benefits with affordable employee contribution levels
- Generous paid time off, including vacation time, 12 paid holidays and 80 hours of sick time annually
- 401(k) match with immediate vesting
- Ability to purchase company stock at a 15% discount
- 24 paid volunteer hours and employer charitable match
- Employee Assistance Program
- Career-development resources
- Comprehensive wellness program including Calm Health and ClassPass memberships
- Remote Fridays
About the Company
- Macerich is one of the country's leading owners, operators, and developers of major retail real estate (NYSE:MAC).
- Our high-quality retail properties in many of the most affluent and densely populated U.S. markets set Macerich apart.
- By bringing communities together, we create long-term value for our shareholders, partners and customers.
- As we work together to achieve our mission, our shared values drive our progress: Excellence, Relationships, Optimism, Integrity, Empowerment and Fun.
Equal Opportunity
- Macerich is an Equal Opportunity Employer committed to employing a diverse workforce.
- Qualified applicants will be considered without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status or disability.
