Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

As a Product Manager I, Marketing Platform, you'll help deliver bold, customer-first platform capabilities that power scalable marketing experiences across the business. You'll collaborate across Engineering, Analytics, UX, and business teams to define strategy, shape the roadmap, and bring innovative promotional capabilities from concept to execution. You'll translate complex business needs into impactful platform solutions that enable personalization, improve operational efficiency, and support long-term growth. As you build and evolve our marketing platform, you'll use data, experimentation, and customer insights to drive measurable business outcomes in a fast-paced, high-growth environment.

Responsibilities

Define and manage the roadmap for marketing platform capabilities that support scalable promotional experiences and align with strategic business objectives.
Lead cross-functional teams through discovery, development, launch, and iteration of platform features that drive innovation, personalization, and differentiation.
Translate business needs, customer feedback, and product vision into clear requirements, success criteria, measurable KPIs, and compelling business cases.
Collaborate with our Engineering, Analytics, and UX teams to build, launch, and continuously improve scalable platform capabilities.
Partner with internal teams and third-party technology providers to expand marketing platform functionality and improve execution speed.
Use data, experimentation, and business monitoring to evaluate performance, ensure platform health, and identify opportunities for continuous improvement.
Communicate proactively with stakeholders, prioritize backlogs, refine requirements as new information emerges, and ensure alignment throughout the development lifecycle.
Stay current on industry trends, emerging technologies, and marketing platform capabilities to inform strategy and strengthen our competitive advantage.

Requirements

Bachelor's Degree or any suitable combination of education, experience, and training.
At least 3 years of experience in Product Management with a demonstrated ability to deliver and scale impactful platform capabilities or customer-facing experiences.
Experience defining product roadmaps, writing clear requirements, and partnering with cross-functional teams throughout the product lifecycle.
A data-driven mindset with experience using metrics, experimentation, and customer insights to inform product decisions.
Strong communication, organizational, and stakeholder management skills with the ability to influence across technical and business teams.
Familiarity with agile development methodologies and experience prioritizing backlogs in a fast-paced environment.
Comfort working with internal platforms, APIs, or marketing technology solutions; experience with promotional or marketing platforms is a plus.
A passion for technology, innovation, and building scalable solutions that create meaningful business impact.

Skills

Product Management
Roadmap definition
Requirements writing
Cross-functional team collaboration
Data analysis
Experimentation
Customer insights
Agile methodologies
Backlog prioritization
Internal platforms
APIs
Marketing technology solutions
Promotional platforms
Marketing platforms

Location

Work Type

Full-time

Experience Level

3+ years of experience in Product Management

Education Level

Bachelor's Degree or equivalent combination of education, experience, and training

Salary/Compensations

97,800.00 USD - 122,300.00 USD

Benefits

Bonus
Equity

About the Company

DraftKings is a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston.
As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment.

Equal Opportunity

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.