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About the Role

This role is pivotal in pushing boundaries to ensure relevant and impactful product content for international markets, driven by data-led insights. You will excel in a fast-paced environment and be a team player.

Responsibilities

• Ensure successful and timely seasonal product launches on sweatybetty.com, managing the product critical path and lifecycle.
• Coordinate and collaborate with Buying, Planning, and Copy teams for accurate and consistent product data and description enrichment.
• Partner with the shoot producer and retoucher to manage the flow of product content to the website, ensuring assets reflect key features and USPs.
• Identify opportunities to improve shot packages based on user insight.
• Collaborate with Brand, Ecommerce, and Studio stakeholders to launch trading and campaign initiatives onsite, maximizing product data for a flawless customer experience.
• Analyze user journeys, specifically involving PDPs, and optimize product data and content based on shopping behaviors, voice of consumer, and returns insights using Contentsquare, GA4, and PowerBI.
• Benchmark against competitors and introduce new ideas to improve the PDP customer experience and enhance product data in PIM.
• Work with the CRO manager to plan the PDP A/B testing roadmap.
• Act as a product expert for other teams and develop product knowledge through store visits and product walk-throughs.

Requirements

• Advanced excel skills preferable.
• Experience with Salesforce Commerce Cloud, Bynder, and Akeneo desirable.
• An analytical and questioning mentality.
• An exceptional eye for detail.
• A commercial aptitude with the SB customer at the forefront of all product decisions.
• Highly organised with the ability to prioritise heavy workloads.
• Proactive and positive approach to problem solving.
• A dynamic team player with great interpersonal skills.
• Enjoy working in a fast-paced and ever-changing environment.

Skills

• Contentsquare
• GA4
• PowerBI
• Salesforce Commerce Cloud
• Bynder
• Akeneo
• PIM

Location

• Global

Work Type

• Ecommerce

Experience Level

• Coordinator

About the Company

• Sweaty Betty is a female-first activewear brand founded in 1998, on a global mission to empower women through fitness and beyond by uniting a global community.
• The company uses responsibly sourced materials, launched a FemTech collection, and supports girls in sport through the Sweaty Betty Foundation.
• Wolverine World Wide, Inc. is a global footwear and apparel company founded in 1883, building and growing iconic brands.
• Wolverine Worldwide's brands include Merrell®, Saucony®, Wolverine®, Sweaty Betty®, Chaco®, Hush Puppies®, Stride Rite®, HYTEST®, and Bates®, with licenses for Cat® and Harley-Davidson®.
• Headquartered in Rockford, Michigan, Wolverine Worldwide products are sold in approximately 170 countries and territories worldwide.
• Wolverine Worldwide was recognized by Footwear News as Company of the Year in 2025.
• Wolverine Worldwide was recognized by Forbes as one of America’s Dream Employers, America’s Best Employers for Women, and America’s Best Employers for Company Culture.
• Wolverine Worldwide was recognized by Inspiring Workplaces as one of the Most Inspiring Workplaces Globally.
• Wolverine Worldwide is a Certified™ Great Place To Work®.

Equal Opportunity

• Wolverine Worldwide is committed to creating a culture and team that represents its mission of empowerment, celebrating diversity, embodying inclusion, and creating an equitable business.
• The company is committed to equal employment opportunities, considering all applicants for jobs and working to make job advertising more inclusive.
• The DEI mission is 'to embed diversity, equity and inclusion at the heart of our business. To create a culture of belonging that empowers everyone to be their best authentic self. We commit to celebrating different perspectives and to continuously learning, developing and challenging ourselves and our partners.'
• The company is committed to working across the business and with its DEI committee & DEI Collective to be champions, allies and inclusive, always.