About the Role
Lead editorial video units and collaborate with commercial teams to drive revenue growth by developing engaged audiences across video and social platforms through creative development, strategic programming, and performance analysis.
Responsibilities
- Implement the video and social strategy to grow engaged video and social audiences.
- Run video and social media teams for Tech brands, balancing editorial and commercial demands.
- Research and summarize tech ecosystems by platform to understand viewer interests.
- Lead creative development for new shows, formats, and video franchises.
- Collaborate with the senior commercial team to develop a go-to-market strategy for video and social.
- Set video performance indicators based on platform ecosystem growth and audience segmentation.
- Work towards commercial goals for Branded Content and build monetizable content IP.
- Manage a video team of creatives and strategists, fostering collaboration and innovation.
- Attend commercial meetings to understand strategy and priorities.
- Stay updated on industry trends, competitive insights, and new technologies in social media, marketing, AI, and e-commerce.
Requirements
- Experience building and monetizing audiences across Video and Social platforms within the Tech space.
- Passionate storyteller in the Technology category with experience in tech culture and trends.
- Experience achieving editorial and commercial goals related to video and social.
- Understand how to create content across different social video platforms (YouTube, IG, FB, and TikTok).
- Experience developing new show formats for a digital audience, including format setting and casting.
- Experience developing visual identity for video franchises.
- Experience using social analytics to understand content performance and inform creative development.
- Experience managing video and social teams across creative development, pilot testing, execution, and optimization.
- Experience working with multiple team members from both video and non-video backgrounds.
Skills
- Video Strategy
- Social Media Strategy
- Audience Development
- Creative Development
- Content Programming
- Performance Analysis
- Monetization
- Sponsorships
- Branded Content
- On-platform Advertising
- Team Management
- Go-to-Market Strategy
- Social Analytics
- Content Creation
- Visual Identity Development
Location
- New York
Work Type
- Hybrid
Experience Level
- Experienced
Salary/Compensations
- $165,000 - $200,000
Benefits
- Uncapped leave
- Bonus
- Refer a friend reward
- Well-being support
- Share Incentive Plan
About the Company
- Future is the global leader in specialist media, with over 3,000 employees across 200+ media brands.
- We provide trusted, expert content that educates and inspires action through websites, magazines, events, newsletters, podcasts, and social spaces.
Equal Opportunity
- We embrace and celebrate diversity, making it part of who we are.
- Different perspectives spark ideas, fuel creativity, and push us to innovate.
- We're building a workplace where we value, respect, and empower everyone to thrive.
- We keep hiring fair and inclusive, welcoming talent from every walk of life.
- A diverse team is good for business and is the Future.
- Please let us know if you need any reasonable adjustments made so we can give you the best experience!
