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About the Role

This is a strategic and operational marketing leadership role responsible for implementing global brand strategy within the Travel Retail West region. The position involves end-to-end accountability for regional marketing planning, execution, performance, budget management, and team leadership.

Responsibilities

• Adapt and implement global brand marketing strategies to drive brand equity and growth.
• Collaborate with global teams to ensure consistent storytelling and campaign alignment.
• Utilize AI-driven tools and consumer analytics to forecast trends and measure performance.
• Foster an agile, test-and-learn mindset to accelerate innovation.
• Partner with field sales teams to deliver impactful marketing programs and in-store execution.
• Conduct regular market visits to evaluate performance and present business insights.
• Collaborate with visual merchandising and store design teams to create best-in-class retail environments.
• Manage regional marketing budgets, including spend allocation, forecasting, and ROI measurement.
• Lead, inspire, and develop a high-performing team.
• Identify and implement process improvements to enhance efficiency and communication.
• Analyze and report on brand performance, market dynamics, and consumer trends.

Requirements

• Degree level education or equivalent.
• Significant marketing experience.
• Experience leading regional marketing strategies and cross-market campaign implementation.
• Proven ability to manage P&L accountability and budgets.
• Excellent communication, presentation, and stakeholder management skills.
• Experience in prestige or luxury brand management.
• Experience in Travel Retail or international commercial channels.
• Ability to thrive in a dynamic, matrixed environment.

Skills

• Strategic planning
• Operational marketing leadership
• Budget management
• P&L accountability
• Data analysis
• AI-driven insights
• Stakeholder management
• Prestige beauty marketing
• Makeup and cosmetics industry knowledge
• Spanish language proficiency (advantageous)

Location

• London, UK

Work Type

• Hybrid
• 4 days in-office

Experience Level

• Significant marketing experience

Education Level

• Degree level or equivalent

Benefits

• Generous bonus opportunity
• 25 days annual leave (excluding bank holidays) increasing to 29 days
• 1 additional day of annual leave for birthday
• Holiday purchase scheme for five additional days
• Summer Fridays for four months of the year
• Market leading family leave provisions
• Generous staff discount and credit
• Benefits platform with exclusive discounts and offers

About the Company

• The Estée Lauder Companies Inc. is a global leader in the manufacture and marketing of quality skin care, makeup, fragrance, and hair care products.
• The company operates in approximately 150 countries and territories with a diverse portfolio of prestige brands.