Marketing Programs Manager at Regask | Singapore | Rezi

Marketing Programs Manager at Regask

Marketing Programs Manager

Regask · Singapore

1 weeks ago

Marketing Programs Manager

Regask · Singapore

13 days ago
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About the Role

RegASK is seeking a Marketing Programs Manager to own the programs calendar end-to-end, including event investment, company presence, and pipeline generation. This is a builder role where you will create the systems, vendor relationships, and reporting necessary for the marketing function to scale.

Responsibilities

  • Build and own the annual industry event strategy across verticals, evaluating conferences for pipeline potential, audience fit, and cost.
  • Negotiate sponsorship packages, speaking slots, booth placement, and delegate lists with event organizers.
  • Manage end-to-end event execution, including logistics, speaker preparation, pre-event coordination, on-site orchestration, and post-event lead routing.
  • Track cost-per-opportunity and pipeline sourced per event, and discontinue underperforming programs.
  • Own the webinar calendar, including topic selection, speaker recruitment, production, promotion coordination, and follow-up.
  • Manage webinar platforms, run-of-show, and rehearsals for professional live sessions.
  • Report attendance-to-meeting conversion and iterate on webinar format, timing, and topics.
  • Serve as the operational liaison to industry associations, managing memberships, participation, and co-organized events.
  • Identify and program-manage co-marketing and speaking opportunities within associations.
  • Program-manage the annual industry report from timeline to performance tracking.
  • Build a system to convert happy customers into advocacy, securing approvals, scheduling interviews, and maintaining a pipeline of testimonials and use cases.
  • Manage the operating cadence of industry analyst relationships, including scheduling inquiries, briefing preparation, and submission logistics.
  • Own program-level reporting, including pipeline sourced and influenced by events, webinars, and content programs, within CRM and marketing automation platforms.

Requirements

  • 5–8 years in B2B field, events, or programs marketing at a SaaS or information-services company, with experience building a program from scratch.
  • Domain fluency in regulated industries, with experience marketing to regulatory, quality, compliance, or R&D audiences in life sciences, food, cosmetics, or chemicals.
  • Proven negotiation record with event organizers and vendors, with examples of concessions won.
  • Experience running programs across APAC, Europe, and/or North America and comfort operating asynchronously across time zones.
  • Hands-on experience with Salesforce, a marketing automation platform (HubSpot or equivalent), webinar platforms, and project management tooling.
  • Founder-adjacent operating style: comfortable in a small, founder-led team, with high ownership, low ego, and a bias to ship.

Skills

  • B2B marketing
  • Event marketing
  • Program marketing
  • SaaS marketing
  • Information services marketing
  • Negotiation
  • Project management
  • CRM
  • Marketing automation
  • Webinar platforms
  • Salesforce
  • HubSpot

Experience Level

  • 5-8 years

About the Company

  • RegASK is the Agentic AI Regulatory Operating System for life sciences and consumer products companies.
  • The company believes the future of regulatory work involves intelligent execution, powered by vertical AI and a global network of 1,800+ regulatory subject matter experts.
  • RegASK enables organizations to anticipate regulatory change, assess its impact, and orchestrate compliance activities across 160+ markets.
  • The platform connects regulatory intelligence, decision-making, and workflow execution into a single system.
  • Organizations use RegASK across Regulatory Affairs, Quality & Safety, Labeling, Packaging, R&D, and Legal.
  • RegASK combines agentic AI, human expertise, and enterprise governance to transform regulatory operations.
  • RegASK is a fast-growing global company seeking curious, ambitious individuals.