About the Role
We are seeking a hybrid Social Creator who excels in end-to-end content creation with a secondary superpower in either copywriting or art direction. You will manage the entire creative process, from ideation to delivery, producing platform-native content that aligns with our brands. Collaborating with various teams, you will create engaging, culturally relevant content that meets business objectives in a fast-paced environment.
Responsibilities
- Develop creative concepts, scripts, hooks, and storyboards for social content across multiple brands.
- Leverage secondary creative superpower (copywriting or art direction) to elevate content from concept through execution.
- Capture content using mobile devices and professional camera equipment.
- Edit engaging short-form and longer-form content using traditional and native platform editing tools.
- Create content tailored to platforms including TikTok, Instagram, YouTube Shorts, Facebook, and emerging channels.
- Stay on top of trends, platform updates, and cultural moments to create timely, brand-appropriate content.
- Own projects from concept through final delivery, managing multiple priorities while maintaining quality and speed.
- Partner closely with strategists, other creatives, community managers, and account teams.
- Apply brand guidelines while adapting content to feel authentic and native to each platform.
- Review content performance and audience insights to optimize future creative.
- Support content capture at events, activations, shoots, and other brand moments.
Requirements
- 3+ years of experience creating content for social platforms within an agency, brand, publisher, or creator environment.
- A portfolio demonstrating exceptional content creation skills, strong creative thinking and storytelling, and expertise in your secondary creative discipline.
- Proven ability to independently concept, script, shoot, edit, and deliver content while leveraging expertise in either copywriting or art direction.
- Strong understanding of TikTok, Instagram, YouTube Shorts, and the evolving social landscape.
- Proficiency with CapCut and Adobe Creative Suite, with experience using native platform editing tools.
- Excellent visual storytelling skills with an eye for composition, pacing, and attention-grabbing creative.
- Strong copywriting, scriptwriting, and conceptual skills with a knack for writing engaging captions and hooks (if Copywriting-focused).
- Strong design, layout, and Adobe Creative Suite (Photoshop/Illustrator) skills, with an eye for composition, color, and typography (if Art Direction-focused).
- Strong communication skills.
- Ability to work quickly, adapt to changing priorities, and respond to emerging trends without sacrificing quality.
- Collaborative mindset with strong organizational and project management skills.
- A passion for social media, digital culture, and bringing your unique creative superpower to every project.
- Applicants must be legally authorized to work in the United States.
Skills
- Content creation
- Copywriting
- Art direction
- Ideation
- Scripting
- Filming
- Editing
- Delivery
- Social media content
- Platform-native content creation
- Cultural relevance
- Engagement driving
- Trend analysis
- Performance analysis
- Mobile content capture
- Professional camera operation
- Short-form video editing
- Long-form video editing
- TikTok
- YouTube Shorts
- CapCut
- Adobe Creative Suite
- Visual storytelling
- Composition
- Pacing
- Design
- Layout
- Typography
- Adobe Photoshop
- Adobe Illustrator
- Communication
- Project management
- Organizational skills
Location
- United States
Work Type
- Hybrid
Experience Level
- 3+ years
Salary/Compensations
- $85,000-$100,000
About the Company
- T&P is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Equal Opportunity
- T&P is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
- We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
