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About the Role

We are looking for a Commercial and Digital Insights Analyst to join our Business Intelligence team. In this pivotal role, you will leverage social media, PR and digital marketing data to deliver tangible insights and strategic recommendations to our marketing, commercial and wider business teams. You will be a curious thinker who crafts clear narratives that resonate with diverse stakeholders, driving data-informed decision-making across the organisation.

Responsibilities

Analyze social, PR and digital data to uncover content, audience, industry and cultural insights.
Utilize social intelligence and analytics tools to support reporting and measurement.
Identify emerging platform trends, audience behaviors and growth opportunities.
Support partnership and reporting, ensuring analytical quality, accuracy and consistency.
Create compelling, easily digestible reports, dashboards and presentations using data visualization tools.
Oversee day-to-day relationships with external insights and research agencies, managing timelines and workflows.
Translate complex dataset findings into clear, commercially focused recommendations.
Partner closely with marketing, commercial and digital teams to understand their business objectives.
Serve as a trusted analytical partner to guide and elevate strategic initiatives.

Requirements

Possess a creative, curious mindset with a genuine passion for social media, digital insights and the fast-paced world of sports and entertainment.
Have a natural talent for building clear, compelling narratives from data.
Possess foundational experience in social marketing analytics, digital analytics, or communications measurement.
Desire to present impactful insights to cross-functional teams.
Bring hands-on experience with social listening and measurement platforms (such as Brandwatch, Emplifi, Blinkfire and Hookit).
Have a deep understanding of major platforms (YouTube, Instagram, TikTok, Facebook), their algorithms and performance metrics.
Proficiency in Excel, PowerPoint, Google Workspace and Adobe tools.
Possess a strong understanding of how digital insights drive commercial success.
Solid analytical capabilities to perform calculations, identify trends and translate data into business growth opportunities.
Be an exceptional communicator with strong interpersonal skills.
Capable of sharing complex data clearly and collaboratively.
Build strong relationships with internal teams and external research partners alike.

Skills

Social media analytics
Digital analytics
Communications measurement
Social listening platforms
Measurement platforms
Brandwatch
Emplifi
Blinkfire
Hookit
YouTube
Instagram
TikTok
Facebook
Excel
PowerPoint
Google Workspace
Adobe tools
Data visualization

Location

Hammersmith London

Work Type

Hybrid

Experience Level

Foundational experience in social marketing analytics, digital analytics, or communications measurement

Benefits

25 days' annual leave
Birthday day off
Wellbeing leave
Opportunity to extend your stay if travelling for a race event
Health Cash Plan
Access to the Aviva Digital Workplace app
Enhanced Parental Leave
Flexible Bank Holidays
Paid volunteer and carer's leave
Cycle to Work Scheme
Electric Car Scheme
Formula E store discount
Regular social events
Employee working groups

About the Company

Formula E, the world's fastest-growing sport, is redefining motorsport with a bold focus on innovation and sustainability.
Hosting over 100 races in iconic cities globally and backed by top manufacturers like Porsche, and Jaguar, we feature elite drivers and cutting-edge EV technology.
As the world's first sport certified Net Zero Carbon from inception, Formula E combines thrilling entertainment with a mission to advance sustainable progress, inspiring a global fanbase with our high-performance brand new GEN3 EVO race car capable of 0-60mph in 1.82 seconds (0-100kph in 1.86s).
Using the spectacle of sport, we are sending a powerful and meaningful message to help alter perceptions and speed-up the switch to electric mobility.
Welcome to the home of Global Electric Street Racing.

Equal Opportunity

At Formula E, we are building a culture where every voice matters, every perspective accelerates progress, and every individual is empowered to rise, contribute boldly, and shape a better world - together.
We will provide equal opportunities regardless of an individuals' protected characteristics.
We believe in attracting and retaining diverse talent to strengthen our global vision with a variety of experiences, backgrounds and perspectives.
Our mission is clear. The message is simple. Whoever you are. However you live. Whatever you believe. Formula E. For the Future. For Everyone.