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About the Role

We are seeking a versatile and highly analytical Associate Director, Commerce Operations to join our Amazon squad. This role sits between the Retail Services Lead and Commerce Managers, requiring a blend of strategic planning and operational troubleshooting. You will translate client business performance into actionable recommendations, guide Amazon growth priorities, and consult on key initiatives.

Responsibilities

• Provide day-to-day strategic support, bringing commercial context and clarity to complex business results, marketplace trends, and operational issues.
• Advise on priorities across promotions, content, catalog, availability, and retail execution, delivering proactive recommendations to drive performance and growth.
• Guide best practices for catalog setup, product content (PDP optimization, A+ Content, imagery), variation structures, and retail readiness.
• Conduct holistic audits of marketplace operations, analyzing and presenting findings on in-stock availability, PO rejection rates, missed sales, and SKU-level profitability.
• Partner with commerce managers to resolve complex operational scenarios, catalog errors, and suppressions, establishing clear escalation paths for platform hurdles.
• Review Amazon performance data to provide strategic interpretation of what is happening, why it matters, and what should happen next.
• Connect core retail metrics—such as sales, traffic, conversion, share of search, and buy box performance—directly to broader client business goals.
• Proactively identify emerging risks and growth opportunities by evaluating retail drivers beyond raw data, including promotional support, content quality, and operational friction.

Requirements

• 5-8 years of experience managing enterprise-level Amazon Vendor Central (1P) and Seller Central (3P) accounts, ideally within an agency setting.
• Ability to interpret complex data and turn performance trends into actionable recommendations, leveraging strong commercial judgment to connect Amazon execution to business outcomes and present comfortably to client stakeholders.
• Deep, practical knowledge of Amazon inventory templates, category templates, variation relationships, and the Amazon ticketing ecosystem.
• Highly proficient in Microsoft Excel (VLOOKUPs, Pivot Tables, Concatenate, Text-to-Columns) to manipulate large catalog data sets.
• Ability to pull raw data (Purchase Orders, Weeks of Cover, Traffic) and turn it into highly visual, executive-ready presentations that highlight "lost opportunities" and clear next steps.

Skills

• Commerce Operations
• Amazon Vendor Central (1P)
• Amazon Seller Central (3P)
• Strategic Planning
• Operational Troubleshooting
• Retail Services
• Commerce Management
• Promotion Strategy
• Catalog Optimization
• Retail Readiness
• Supply Chain Efficiencies
• Commercial Acumen
• Data Interpretation
• Performance Analysis
• Excel (VLOOKUPs, Pivot Tables, Concatenate, Text-to-Columns)
• Data Synthesis
• Storytelling
• Microsoft Excel

Location

• Kansas City
• New York
• Detroit
• London
• São Paulo
• Shanghai
• Singapore
• Sydney

Work Type

• Hybrid

Experience Level

• Associate Director
• 5-8 years

Salary/Compensations

• $75,000—$180,000 USD

Benefits

• Competitive benefits package

About the Company

• VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth.
• VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's.
• The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization.
• VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies.
• VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
• WPP is the trusted growth partner for the world’s leading brands.
• We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
• For more information, visit WPP.com.

Equal Opportunity

• WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.
• We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.