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About the Role
Drive strategic thinking and development for brand strategies across a portfolio of enterprise and B2B accounts, ensuring impactful and welcoming brand identities.
Responsibilities
- Conduct market, competitor, and customer research to extract actionable insights.
- Craft brand positionings, messaging frameworks, and narratives.
- Collaborate with design teams to translate strategy into visual identities and design systems.
- Develop and implement internal brand activation programs and employer value propositions.
- Manage projects from conception to completion within budget and timelines.
- Present strategic recommendations to senior client stakeholders and internal teams.
- Contribute to a supportive and collaborative team culture.
Requirements
- Proven track record in brand strategy within a consultancy or creative agency.
- Analytical mindset with the ability to apply lateral, creative thinking.
- Understanding of business principles and design-led transformation.
- Experience with brand positioning, architecture, and communications messaging.
- Proficiency in qualitative and quantitative research methods.
- Strong relationship-building and stakeholder management skills.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Experience or interest in employer brand and employee value proposition development.
Skills
- Brand strategy
- Market research
- Brand positioning
- Messaging frameworks
- Stakeholder management
- Project management
- Employer branding
Work Type
- Hybrid
- Full-time
Benefits
- Professional development opportunities
- Supportive and collaborative team environment
About the Company
- Design Bridge and Partners is a WPP company with 900 creative minds across 17 studios.
- Specializes in brand strategy, design, engagement, and effectiveness.
- WPP is a global growth partner for leading brands, integrating media intelligence, data, and creativity.
Equal Opportunity
- Design Bridge and Partners is an equal opportunity employer.
- Committed to fostering a culture of respect and equal opportunity for all.