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About the Role

Snowflake EMEA product marketers conceive of and execute go-to-market plans that drive awareness, adoption and drive success for our customers. We are looking for a Product Marketing Manager to orchestrate go-to-market execution targeting Enterprise Architects, scale global programmes, amplify regional priorities, and ensure our message resonates with this persona and broader technical decision-makers across industries.

Responsibilities

Own and align marketing strategy in the EMEA region for the Enterprise Architect persona, ensuring plans reflect technical architecture insights and empowering the field to execute with impact
Enable the field at scale by running regional programmes, sales plays and delivering clear and relevant messaging
Lead cross-functional working groups including ABM and Demand Generation to ensure disciplined marketing programme execution and alignment across teams
Build and nurture a community motion targeted at Enterprise Architects to foster peer-to-peer engagement and long-term platform advocacy
Champion outcome-driven selling by equipping sales teams with messaging and programmes that tie Snowflake’s architectural advantages to measurable impact
Amplify the EMEA voice by capturing regional insights, sales feedback and performance data to inform global GTM, messaging and roadmap decisions
Translate Snowflake’s platform value into architectural blueprint and technical framework statements that resonate with key technical decision-makers

Requirements

5+ years of experience in product marketing, solutions marketing or GTM strategy, specifically focused on data and AI platform architecture
Demonstrated ability to orchestrate cross-functional GTM programmes that scale across regions and resonate with the Enterprise Architect persona and technical decision-makers
Proven experience in building and scaling a community motion or developer/architect relations programme
Ability to translate complex technology and architecture value into clear strategic frameworks that resonate with decision-makers
Strong collaboration and influence skills, with the ability to align global strategy to regional execution across ABM and Demand Gen teams, among others
Excellent communication and storytelling abilities, distilling complex architectural concepts into compelling, business-relevant narratives
Commitment to being a culture champion who builds trust, collaboration and inclusivity across functions and regions
An analytical, data-driven mindset with a focus on measuring impact and driving continuous improvement
Experience developing regional or industry-specific campaigns that complement global priorities is a plus
Experience working with or marketing to the Public Sector is a plus
Willingness to travel up to 25% of the time

Skills

Product marketing
Solutions marketing
GTM strategy
Data and AI platform architecture
Cross-functional GTM programme orchestration
Community building
Developer/architect relations
Translating complex technology value
Collaboration
Influence
Communication
Storytelling
Analytical mindset
Data-driven mindset

Location

London

Work Type

Onsite

Experience Level

5+ years

Education Level

BS/BA degree preferred

About the Company

At Snowflake, we are powering the era of the agentic enterprise.
We’re at the forefront of the data revolution, building the world’s greatest data, applications and AI/ML platform.
Our get it done culture empowers everyone at Snowflake to innovate, create work with lasting impact, and thrive in a collaborative environment.
Snowflake is scaling fast in EMEA, and we need builders who can think strategically and execute with urgency.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth.
We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.