About the Role
We're looking for a Product Marketing & Go-to-Market Lead to own how we position, market, and grow Libra across every region and audience. You'll sit at the intersection of Product, Marketing, and Sales, turning strategy into a consistent customer story, and you'll lead the team that makes it happen with full ownership of go-to-market across international markets.
Responsibilities
- Own Libra's strategic market positioning and build a scalable go-to-market strategy across target audiences and industries
- Develop and evolve ICPs, persona models, messaging frameworks, and value propositions
- Own all international go-to-market strategies
- Drive portfolio expansion and own the strategy for brand and product marketing development
- Act as the connection point across all regional marketing teams globally
- Build sales-enablement structures that increase efficiency across the full sales cycle
- Strengthen brand positioning and sharpen our competitive differentiation
- Lead and develop the marketing team strategically and organizationally, managing 6 direct reports
- Create clear structures, priorities, and processes for sustainable growth
- Establish governance, KPIs, and decision-making processes that ensure accountability across the team
- Own project management for the team's initiatives
- Champion team empowerment and team health
Requirements
- 6+ years in product and brand marketing, proven experience leading product marketing and go-to-market strategy, ideally in B2B SaaS or legal tech
- 3+ years in leadership position, track record building and scaling marketing teams, with direct people management experience
- Experience in working across international, multi-market teams
- A collaborative style that works naturally across Product, Sales, and Marketing
- Fluent English
- Based in Berlin and ready to actively shape the team culture and office environment as a role model
- Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.
Location
- Berlin
Work Type
- Permanent employment
- Work abroad flexibly: Work from anywhere within the EU for up to 20 days within a twelve-month period
Experience Level
- 6+ years in product and brand marketing
- 3+ years in leadership position
Benefits
- 26 vacation days
- 1 additional day off per year for your volunteer work (Volunteer Day)
- E-learning via LinkedIn
- Online language training with goFluent
- Other training and development opportunities
- Attractive office in Berlin
About the Company
- Build a better tomorrow, today!
- For 180 years, Wolters Kluwer has been innovating the way professionals and businesses work.
- Employees are at the cornerstone of bringing our vision to life.
- We are a technology-led global software and services company.
- Our success has been built upon smart thinking and listening to each other.
- Our pursuit of excellence coupled with the pride we take in our work, enables our customers to solve their most critical problems.
- Libra is an AI workspace – built by legal professionals, for legal professionals.
- We simplify legal workflows with intuitive, secure, and powerful tools.
- We're one of the fastest-growing legal tech products in history: trusted by over 12,000 lawyers across Europe.
- We're on a trajectory to build the world's most trusted AI legal platform.
- At this early stage, you'll have significant ownership, responsibility from day one, and unlimited growth potential.
- You can realize your ideas, learn, develop and grow.
- We have a lot to offer and stand for an open corporate culture.
- Join us and shape the future together with us.
Equal Opportunity
- We welcome all people - regardless of gender, nationality, ethnic and social background, disability, religion, age, sexual orientation and identity.
