About the Role
This role is a fixed term contract, maternity leave cover, requiring significant stakeholder engagement. You will be responsible for updating and producing product and marketing material, supporting content and insights, and executing marketing projects. The role offers opportunities to develop content across various mediums and execute campaigns to support marketing and sales objectives.
Responsibilities
- Develop and manage product content, including fund flyers, talking points, presentations and videos, aligned with product positioning and competitive strategy.
- Create timely sales enablement materials and tools to support product launches and ongoing client engagement for focus funds.
- Manage monthly and quarterly fund commentaries.
- Oversee publication of monthly and quarterly fund fact sheets (retail, wholesale, and institutional) on website.
- Work closely with Legal and Product teams to represent marketing in large-scale regulatory projects such as PDS rolls and updates.
- Develop strong relationships with local Marketing, Sales and Investment teams to ensure product materials and content is aligned with business needs.
- Champion a digital-first approach across our client communications.
- Deliver timely, topical content through to advisers, investors and institutions through our regular and ad-hoc eDMs, webcasts, videos and sponsored content to deliver market-leading insights and thought leadership.
- Lead the marketing team’s use of Marketo for client-centric communication programs, including execution, tracking, analysis and lead-scoring initiatives, while communicating back to stakeholders and incorporating ongoing feedback from sales.
- Partner with content providers (Livewire, First Links) to bring thought-leadership to market and drive product campaign propositions aligned with sales priorities.
- Monitor content analytics to drive engagement and continuous improvement.
- Collaborate with regional teams to ensure consistency and efficiency of content being produced offshore and identify opportunities for use in Australia.
- Ensure website content is current and compliant using our CMS system, or where appropriate, liasing with our digital agency for campaigns and updates.
- Conduct regular audits to identify outdated content and maintain accuracy of product information.
- Use Adobe Analytics and feedback to identify opportunities to enhance and/or streamline website content/pages.
- Support the event manager with delivery of the strategic marketing objectives for adviser and investor events.
- Assist with event content development, including presentations, content writing & invitations.
- Manage sign off process through WorkFront.
- Own preparation and delivery of quarterly board reports.
- Manage important client and regulatory announcements and information on the website.
Requirements
- 3+ years experience in a similar role
- Good understanding of the Australian funds management industry, its products, regulatory environment and competitive landscape
- Proven writing skills with a strong interest in writing and content
- Proven experience in team environments and strong senior stakeholder skills
- Proven experience in the execution of email marketing and digital campaign marketing
- Proven experience at managing deadlines and projects
- Excellent organisational skills, accuracy and attention to detail
Skills
- MS Office (Copilot, Word, Excel, Powerpoint)
- Marketing automation systems (ex: Marketo, Braze)
- Adobe Analytics
- CMS system
- WorkFront
Location
- Sydney, Australia
Work Type
- Fixed Term Contract
- Contractor
Experience Level
- 3+ years experience
Education Level
- University degree in marketing preferred
Benefits
- Comprehensive benefits package
- Value your wellbeing
- Support your development
- Flexible working arrangements
About the Company
- Fidelity International has been helping clients build better financial futures for over 50 years.
- Fidelity International offers investment solutions and services and retirement expertise to more than 2.9 million customers globally.
- As a privately-held, purpose-driven company with a 50-year heritage, Fidelity International thinks generationally and invests for the long term.
- Operating in more than 25 locations and with A$700 billion in total assets (as at 31 March 2026), clients range from central banks, sovereign wealth funds, large corporates, financial institutions, insurers and wealth managers to private individuals.
