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About the Role

As an Account Executive, you will play an important role in ensuring that audiences experience our clients’ brands consistently, at all touchpoints, driving the greatest impact while retaining and building new business. You will support account teams’ day-to-day activities, providing exceptional client service and participating in integrated marketing communications (IMC), planning, execution and measurement activities.

Responsibilities

Keep up with the industry and learn about clients, trends, and issues that could impact them.
Participate in client planning meetings and calls, asking informed questions.
Create professional, actionable client-facing communications.
Demonstrate proficiency with document review systems, uploading documents accurately and quickly.
Be responsible for tactical execution of client programming and delivering first drafts of recommendations, campaign materials, timelines, and briefs.
Contribute to IMC programs to create value and meet client objectives.
Develop and maintain media lists and leverage relationships.
Monitor and report client media coverage using platforms like Cision and Factiva.
Research, develop, and pitch stories, and coordinate press materials and events.
Monitor, pitch, and help build relationships with key social influencers.
Stay current on social media channels, trends, and analytics tools.
Develop content for social and digital channels to support brand strategies.
Organize and participate in brainstorming meetings, contributing ideas.
Know agency capabilities and when to engage creative resources.
Implement research and measurement tools for client campaigns.
Synthesize research for analysis and summary reports.
Monitor channels for relevant opportunities that could lead to new business.
Assist with case studies for client presentations, new business pitches, and industry awards.
Participate in new business research projects.
Share ideas and collaborate with team members.
Communicate efficiently, meeting or beating deadlines.
Record billable hours daily and follow agency procedures for client budgets.
Manage vendor relationships, costs, and invoicing.
Create an inclusive and welcoming environment.
Coach and mentor junior team members.
Delegate tasks to junior team members with clarity.
Identify and implement skills-development needs for team members.
Review the work of junior team members and provide constructive feedback.
Fulfill all commitments of your role.
Admit mistakes and misjudgments, and figure out how to avoid them in the future.
Take responsibility for tough decisions and actions.
Be a problem-solver.
Help recruit top talent by discussing the company positively.
Contribute to the agency through participation in culture initiatives and meetings.
Adhere to confidentiality and code of ethics/conduct.
Participate in agency Learning and Development opportunities.

Requirements

Proactive and detail-oriented team member.
Ability to ask informed questions and absorb important details.
Ability to understand "the business" of the business and how money is made.
Flexibility in a changing work environment.
Ability to bridge differences between and among yourself and others.
Ability to use self-awareness to deflect biases.
Ability to consistently demonstrate integrity and credibility.
Ability to build trust through inclusive behavior.

Skills

Client service
Integrated marketing communications (IMC)
Media planning and execution
Measurement activities
Crafting professional client-facing communications
Document review systems (e.g., Veeva Vault)
Tactical execution of client programming
Developing next-step recommendations
Campaign materials development
Timeline creation
Brief writing
Media list development
Media relationship management
Media monitoring and reporting
Media platforms (e.g., Cision, Factiva)
Story pitching
Press material and event coordination
Social media influencer relationship building
Social media channel monitoring
Social media trend analysis
Social media analytics tools
Digital content development
Brainstorming
Research and insights
Research and measurement methodologies
Measurement tools implementation
Business development
Collaboration
Communication
Financial management
Vendor relationship management
Coaching and mentoring
Delegation
Constructive feedback
Problem-solving

Location

100+ markets

Work Type

Hybrid

Experience Level

Junior team members (account coordinators and assistant account executives)

About the Company

WPP is the trusted growth partner for the world’s leading brands.
We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
Our people are the key to our success.
We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
For more information, visit WPP.com.
GCI Health is part of WPP.

Equal Opportunity

We know we learn best when Inclusion, Diversity, Equity and Accessibility (I.D.E.A) are embedded into everything we do for our people, agency, clients and communities we serve.
We wholly believe that creative truly inclusive and innovative solutions by growing talent that mirrors the marketplace is critical to our success.
To that end, we strongly encourage applications from talent across all dimensions of race/ethnicity, LGBTQ, differently abled and veteran status to come and grow with us.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.