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About the Role
We are looking for a Senior Growth Marketing Manager to join our Revenue Marketing team. This role will own how we reach, attract, and convert high-value customers through paid channels and our website. Responsibilities include paid acquisition strategy, website conversion, campaign automation, and managing two direct reports.
Responsibilities
- Own paid strategy and performance for two brands.
- Set audience strategy, targeting architecture, and budget allocation.
- Drive efficiency improvements through audience segmentation, exclusion logic, and optimization.
- Run a structured test-and-learn cadence for messages, offers, and audiences.
- Partner with Brand & Content on messaging and creative strategy.
- Own the web and conversion function through a direct report.
- Set strategic direction for CRO across the website.
- Ensure web tracking is set up correctly and integrated with paid reporting.
- Own chatbot conversion rate and leads routed to pipeline.
- Build and manage AI-enabled marketing workflows and campaign automation.
- Own self-serve and demo growth programs.
- Analyze and optimize performance across channels.
- Work closely with Product Marketing to apply ICP-validated audience segments.
- Provide SDRs with intent signals and campaign context for follow-up.
- Run a feedback loop with Sales on messaging resonance to improve targeting and creative.
Requirements
- 5+ years in growth marketing, demand generation, or paid acquisition at a B2B SaaS company.
- Experience owning channel performance and pipeline numbers.
- Managed paid programs with significant budget responsibility.
- Experience building or fixing targeting strategies.
- Experience managing or influencing web conversion strategy.
- Comfortable as a player-coach, managing direct reports while staying hands-on.
- Ability to think in systems: automation, workflows, experimentation.
- Proficiency in using data for decision-making and clear communication.
- Actively use AI tools for efficiency.
Skills
- Paid Acquisition
- Website Conversion
- Campaign Automation
- AI Tools
- Data Analysis
- Audience Strategy
- CRO
- Chatbot Optimization
- Marketing Workflows
- Sales Alignment
Location
- Remote (Canada-wide)
Work Type
- Remote
- Hybrid
Experience Level
- Senior
Salary/Compensations
- $110,000 - $120,000 CAD annually
About the Company
- Push is an all-in-one platform simplifying HR, payroll, time tracking, and scheduling to help businesses grow and scale.
- Our purpose is to make people management easy, allowing customers to focus on their passion.
- We serve major brands like Earls Restaurant, Cactus Club, and Crumbl Cookies.
- We are a group that values competence and efficiency, prioritizing personable and positive individuals.
- We offer a supportive environment to foster passion and energy.
- We encourage professional and personal growth through regular goal-oriented conversations.
- We believe in developing individual genius and measuring success by impact.
- We challenge employees to show up as their authentic selves and create a legacy.
Equal Opportunity
- We celebrate diversity and promote equal opportunity.
- We encourage applications from individuals regardless of who they are or how they identify.
- We welcome and encourage applications from people with disabilities.
- Accommodations are available upon request for candidates participating in all aspects of the recruitment and selection process.
- We use AI to screen and assess applicants, with human oversight maintained throughout the hiring process.