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About the Role

Fanatics is seeking a Senior Manager, Operations to lead the execution of promotional and content operations across the Fanatics App. This role is responsible for ensuring marketing campaigns, promotional offers, bonus experiences, and in-app content are delivered accurately, efficiently, and on time. The leader will manage a team responsible for the day-to-day execution of hundreds of promotional builds while developing scalable processes, operational playbooks, and quality standards.

Responsibilities

Own Promotional Operations
Lead the end-to-end operational delivery of promotions across the Fanatics App.
Manage a team responsible for approximately 200 daily promotional and content builds, including promotional cards, bonus campaigns, in-app merchandising, and sporting event activations.
Ensure promotions launch accurately and on schedule while maintaining operational excellence.
Oversee activation, deactivation, maintenance, and extension of existing promotional campaigns within the CMS.
Lead Content & Campaign Execution
Manage daily execution of in-app marketing campaigns supporting ecosystem initiatives.
Ensure campaign assets, messaging, links, eligibility logic, and promotional rules are implemented correctly.
Own campaign QA and launch readiness processes.
Monitor live campaigns and quickly troubleshoot operational issues to protect the customer experience.
Audience & Segmentation Operations
Ensure the correct audience segmentation is applied across all campaigns.
Partner with CRM to create audience shells and support targeting workflows.
Validate segmentation logic prior to launch.
Work closely with Marketing and Analytics teams to improve campaign targeting.

Requirements

5+ years of experience in Marketing Operations, CRM Operations, Digital Operations, Campaign Management, Ecommerce Operations, or a related field.
2+ years of people management experience.
Experience executing high-volume campaigns in a fast-paced consumer business.
Experience working with CMS platforms, marketing automation platforms, or promotional management systems.
Strong project management and organizational skills.
Exceptional attention to detail with the ability to manage multiple priorities simultaneously.
Comfortable working cross-functionally across technical and business teams.
Strong analytical mindset with experience leveraging campaign reporting to drive improvements.
Agree to terms of service and acknowledge Candidate Privacy Policy.

Experience Level

Senior Manager

Salary/Compensations

$150,000—$180,000 USD

Benefits

Full-time employment
Bonus
Refer to https://benefitsatfanatics.com/ for more information.

About the Company

Fanatics is building a leading global digital sports platform.
We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet.
Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores.
Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.