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About the Role

The Sr Manager, Talent & Publicity is responsible for creating and implementing global publicity campaigns that generate awareness about our series and the studio. This role is based in the New York office and requires identifying and/or creating publicity opportunities for content, talent, and studio initiatives, representing the studio viewpoint for domestic and international purposes, shaping studio messaging for talent interviews, and building viewership across all platforms.

Responsibilities

Find, cultivate and craft the story of what is interesting and newsworthy
Generate story ideas, pitch and secure press coverage for SPT programming and content on an ongoing and consistent basis
Write newsworthy press releases, media alerts, press items and pitches to the press
Ensure internal executives and executive producers are informed of all communication related to press releases, campaign beats, events, etc. across series and awards campaigns
Work closely with awards lead to build out awards strategies for eligible series
Coordinate press coverage for series and key studio initiatives
Work with international partners to coordinate set visits, press junkets, and interview requests for territory launches
Coordinate talent travel for global press tours
Participate in all PR activities for semi-annual Press Tours and press/online junkets, Comic-Con, International Junkets, etc.
Work closely with programming team and producers to handle submissions for all awards on behalf of the series
Accompany production crews on location, coordinate set visits, EPK & photo shoots
Attend/coordinate Premiere Parties and coordinate interviews for talent with press
Collaborate with all internal teams including programming, social, marketing (brand, franchise, international), business affairs, research, casting, etc.
Review and caption positive quotes from printed media for publicity quote document
Research local markets media outlets
Schedule talent appearances with talk shows, etc.
Pull show clips for talent broadcast appearances
Fact check story information for media writers and editors
Attend producers' meetings, table reads and taping
Coordinate radio press tours and satellite media tours
Maintain relationships with Programming Executives
Coordinate activities with networks/streaming services and/or personal publicists
Interact with Production crews, Producers and Production Executives
Maintain relationships with Talent, Personal Publicists, Agents, Talent Managers and Talent
Establish and build relationships with Press and Media Outlets, Writers and Editors

Requirements

A minimum of 6+ years related work experience required in a similar role
Possess excellent writing and communication skills, including ability to aggressively pitch SPT content
Ability to work closely with different departments (including Programming, Marketing and Social) and different regions across the world, so teamwork is critical
Exceptional organizational skills
Ability to work a flexible schedule
Occasional travel required
Knowledge of television publicity and reporters who cover the television business is mandatory

Skills

Writing
Communication
Pitching
Teamwork
Organization
Publicity
Media Relations

Location

New York

Work Type

Full-time

Experience Level

Senior
6+ years

Education Level

Bachelor's Degree or equivalent work experience

Salary/Compensations

$113,600 - $142,000

Benefits

Annual incentive
Comprehensive benefits

About the Company

Sony Pictures Entertainment is an equal opportunity employer.

Equal Opportunity

We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.
Sony Pictures does not allow audio recording, video recording or use of AI note-taking tools during interviews. Please be aware these tools may be enabled as a default and can be difficult to disable once the interview has started, so we recommend you check your device and disable these tools prior to the start of your interview. If recording or the use of the tools occurs during the interview and cannot be promptly turned off or disabled, the interviewer may end the interview.
To request an accommodation for purposes of participating in the hiring process, you may contact us at SPE_Accommodation_Assistance@spe.sony.com.