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About the Role

The Director, Health Systems, Central, Eastern and Northern Canada drives business growth by expanding LifeLabs' partnerships across Ontario, the Atlantic provinces, and Canada’s Northern Territories. Focused on government and public sector clients, this role identifies and secures strategic opportunities that support better healthcare access and patient outcomes. The Director leads the full business development process from opportunity identification and relationship building through contract execution and transition to operations.

Responsibilities

Define and execute a regional growth strategy and multi-year roadmap across Ontario, Atlantic Canada, and Northern regions
Identify and prioritize opportunities across public sector opportunities
Advance LifeLabs’ position in federal healthcare opportunities
Translate policy, funding, and health system trends into actionable growth opportunities and solution strategies
Collaborate with the Quebec BD team on pan-Canadian or overlapping opportunities
Own the full business development lifecycle: market engagement, pipeline development, opportunity qualification, RFP/proposal leadership, pricing strategy, and contract negotiation
Deliver against revenue and growth targets, including net-new business and strategic expansions
Lead cross-functional teams to develop competitive, high-quality proposals and winning bid strategies
Maintain disciplined pipeline management, forecasting, and reporting using CRM and analytics tools
Lead and develop a core sales and account management team to drive disciplined execution, client engagement, and growth outcomes
Build and maintain trusted, senior-level relationships with provincial ministries, regional health authorities, hospital leaders, LTC organizations, and federal stakeholders
Act as a strategic advisor by understanding system priorities, procurement pathways, and policy dynamics
Represent LifeLabs in government forums, industry events, and key stakeholder engagements
Navigate complex, multi-stakeholder environments across jurisdictions and funding models
Partner with internal stakeholders across operations, clinical, digital, finance, legal, and marketing to advance opportunities
Support development of solution offerings and service models aligned to health system needs
Ensure strong internal alignment to enable effective pursuit, contracting, and transition to delivery
Bring forward market insights to inform product and service roadmap evolution
Partner closely with service delivery and implementation teams, who hold primary accountability for onboarding and operational execution
Ensure a seamless transition from contract to implementation through effective internal coordination and stakeholder alignment
Maintain executive-level relationships post-sale to support long-term partnership growth, renewal, and expansion
Identify opportunities to deepen partnerships through additional services, programs, or geographic expansion

Requirements

Bachelor’s degree required, MBA preferred
10+ years of experience in business development, sales, or growth leadership, preferably in healthcare or public-sector environments
7 years project management experience
Proven success selling into government, hospitals, LTC, or broader health systems
Experience navigating public-sector procurement processes, including RFPs and complex stakeholder environment
Demonstrated track record of originating and closing large, strategic deals
Strong understanding of the Canadian healthcare landscape, including provincial and federal dynamics
Ability to engage and influence at the executive and senior government level
Experience working in matrixed organizations and leading cross-functional initiatives
High comfort level and experience working with C-Suite and Government stakeholders

Skills

Strategic and commercially minded
Skilled at building trusted relationships
Influencing diverse stakeholders in complex public-sector environments
Politically astute
Strong negotiator
Exceptional communicator and presenter
Data-driven decision maker
Results-oriented and accountable
Resilient
Adaptable
Collaborative team player
Passionate about improving healthcare access, integration, and outcomes through innovative partnerships

Location

Ontario
Atlantic provinces
Northern Territories

Work Type

Full-time

Experience Level

10+ years of experience in business development, sales, or growth leadership
7 years project management experience

Education Level

Bachelor’s degree
MBA preferred

Salary/Compensations

$131,626–$167,823 annually

Benefits

Eligibility for a performance-based incentive plan
Competitive coverage for employees and their families (Extended Health Care, Dental Care, and Life Insurance)
Retirement Savings Plan
Vacation and Wellness Days
Employee Wellness and Giving Programs (Employee & Family Assistance Program, financial planning tools, employee recognition initiatives)
Professional development and membership reimbursement
Access to preferred rates and discount programs (WorkPerks, Home and Auto Insurance, Costco Membership, etc.)
Optional health-related benefits

About the Company

LifeLabs has been Canada’s leading provider of laboratory diagnostic information and digital health connectivity systems for over 50 years.
We are passionate about empowering healthier Canadians through accessible, accurate, and innovative diagnostic services.
We are proud to be recognized as one of Canada’s Best Employers, reflecting our deep commitment to our core values of caring, agility, teamwork, and a customer-centered approach.
LifeLabs prioritizes the ongoing development of our diversity, equity, and inclusion (DEI) program to better serve the needs of our diverse workforce and the communities we serve.
We continue to take steps to challenge ourselves to act with courage and integrity, and to create an environment where people can be their true selves.

Equal Opportunity

In accordance with LifeLabs’ Accessibility Policy, and the applicable Accessibility Acts within the provinces we operate in, accommodations are available by request for candidates taking part in all aspects of the recruitment and selection process.
Vaccinations are highly encouraged at LifeLabs’.
Vaccinations and/or immunization screening may be mandatory for selected employees if regulated by provincial or regional governments, or through employer-led vaccination policies in the facilities we service.