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About the Role
Gravitee is seeking a VP of Product Marketing to own our product narrative, spearhead our go-to-market strategy, and build a world-class product marketing function. This leadership position will bridge product, marketing, and sales teams to ensure our value proposition resonates with key personas and positions Gravitee as the leader in API Management.
Responsibilities
- Build, mentor, and lead a high-performing team of product marketers.
- Foster a culture of excellence, accountability, and continuous improvement.
- Guide the team in creating compelling content and effective enablement materials.
- Craft the master narrative for Gravitee in collaboration with CPO and VP Brand.
- Develop clear, differentiated, and compelling product positioning and messaging.
- Act as the company's leading expert on buyers, competitive landscape, and market trends.
- Translate insights into actionable strategies influencing product roadmap, sales tactics, and marketing campaigns.
- Equip global sales and partner organizations with strategic tools, training, and content.
- Develop playbooks, battlecards, ROI calculators, and presentations.
- Oversee and contribute to the product marketing content strategy.
- Collaborate with marketing to produce high-impact assets like whitepapers, webinars, case studies, and technical briefs.
Requirements
- 10+ years of experience in product marketing within B2B enterprise software.
- Deep understanding of marketing to technical audiences.
- 5+ years of direct people management experience.
- Demonstrated ability to hire, build, and lead successful marketing teams.
- Proven experience running PMM teams with clear utilization and strategies for leveraging AI in content creation.
- Proven success in a company focused on APIs, AI, API Management, cloud infrastructure, middleware, or a related developer-centric technology space.
- Expertise in creating and executing GTM strategies, including major product launches.
- Exceptional written and verbal communication skills.
- Ability to present to executive, business, and technical audiences.
- Data-driven mindset with strong analytical skills.
- Ability to tie product marketing initiatives directly to business outcomes.
- Demonstrated ability to operate at both strategic and tactical levels.
- Strong bias for action and driving results in a fast-paced, high-growth environment.
Skills
- Product Marketing
- B2B Enterprise Software Marketing
- Marketing to Technical Audiences
- People Management
- Team Building
- AI in Content Creation
- API
- AI
- API Management
- Cloud Infrastructure
- Middleware
- Developer-Centric Technology
- Go-to-Market Strategy
- Product Launches
- Storytelling
- Written Communication
- Verbal Communication
- Executive Presentations
- Business Presentations
- Technical Presentations
- Analytical Skills
- Strategic Thinking
- Tactical Execution
- SaaS
- AI-enabled Systems
- Open-source Communities
- Growth Mindset
- Curiosity
Location
- Hybrid
Work Type
- Hybrid
Experience Level
- 10+ years in product marketing
- 5+ years in people management
Benefits
- Competitive medical coverage
- Pension / 401k program options
- Stock options
- 25 days holiday + in-country national holidays
- 3 mental health days + wellness allowance
- Your birthday off
- Professional development budget
- Quarterly team events + annual offsite
About the Company
- Gravitee is a 2025 Gartner® Magic Quadrant™ Leader.
- Gravitee is on a mission to govern the world’s intelligence.
- Gravitee delivers the industry’s most advanced platform for Any API, Any Event, and Any AI Agent.
- Gravitee is trusted by global leaders like Michelin, Roche, and Blue Yonder.
- Gravitee combines the credibility of a market leader with the high-octane speed of a startup.
- Gravitee hires 'Hold Nothing Back' individuals - passionate professionals who want to redefine how the world interacts with technology.
- Gravitee believes diverse perspectives make better products and stronger teams.
Equal Opportunity
- At Gravitee, no employee or applicant will be treated less favorably on the grounds of sex, marital status, race, color, nationality or ethnic or national origin, disability, gender, sexual orientation, gender identity, age, pregnancy or maternity, marital or civil partner status, or religion or belief.