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About the Role
DigitalOcean is seeking a strategic marketing leader to define and drive their global event strategy, focusing on creating memorable experiences that engage founders, VCs, and AI builders, ultimately driving pipeline, customer engagement, and market leadership.
Responsibilities
- Own DigitalOcean’s global event strategy across first-party, third-party, and field programs.
- Lead DigitalOcean’s presence at priority third-party events to drive brand awareness, technical credibility, and pipeline.
- Build a differentiated event strategy that balances proven formats with new ideas and experimental activations.
- Partner with Sales, Product Marketing, Product, and Growth to align event investments with business goals.
- Design unique, high-quality attendee experiences combining strong programming, technical depth, and customer stories.
- Build and scale the "Event Operating Model" including planning processes, budget management, and KPIs.
- Identify and secure technical speaking opportunities for leaders to establish DigitalOcean as a credible home for AI inference.
- Build a vendor network and "event-in-a-box" program to scale repeatable experiences.
- Own the end-to-end event experience, including registration, communications, execution, and reporting.
- Hire, lead, and develop a high-performing event marketing team.
Requirements
- 10+ years of B2B event marketing experience, ideally in cloud, AI, SaaS, or developer tools.
- Strong fluency in marketing to founders and technical audiences.
- Experience producing first-party events (from intimate to 5k+ attendees) and managing third-party sponsorships (30k+ attendees).
- Experience creating a wide range of event formats, including flagship conferences, industry events, workshops, hackathons, and customer programs.
- A creative, experimental mindset with a willingness to test new ideas and push beyond default formats.
- Owner-operator mindset with accountability, structure, and a bias for action.
- Deep empathy for the attendee experience with strong attention to detail.
- Deep GTM fluency, with proven ability to connect events to pipeline and revenue impact.
- Hands-on experience with platforms like Salesforce, Marketo, Cvent, Splash, Luma, and YouTube Live.
- Demonstrated vendor, agency, budget, and production management experience.
- Strong understanding of the San Francisco / Bay Area AI and Startup ecosystem.
- Curiosity, appetite for feedback, and a “leave it better than you found it” attitude.
Skills
- Event Strategy
- Event Marketing
- B2B Marketing
- Cloud
- AI
- SaaS
- Developer Tools
- Founder Marketing
- Technical Audience Marketing
- First-Party Events
- Third-Party Sponsorships
- Event Formats
- Creative Marketing
- Experimental Marketing
- Go-to-Market Strategy (GTM)
- Pipeline Generation
- Sales Follow-up
- Revenue Impact
- Salesforce
- Marketo
- Cvent
- Splash
- Luma
- YouTube Live
- Vendor Management
- Agency Management
- Budget Management
- Production Management
- AI Ecosystem
- Startup Ecosystem
- San Francisco / Bay Area Market Knowledge
Location
- Remote
- San Francisco
- Bay Area
Work Type
- Remote
- Full-time
Experience Level
- 10+ years of B2B event marketing experience
Salary/Compensations
- $168,000 - $211,000
Benefits
- Competitive array of benefits
- Employee Assistance Program
- Local Employee Meetups
- Flexible time off policy
- Reimbursement for relevant conferences, training, and education
- Access to LinkedIn Learning's 10,000+ courses
- Potential for bonus
- Equity compensation
- Equity grants upon hire
- Option to participate in Employee Stock Purchase Program
About the Company
- DigitalOcean is a cutting-edge technology company simplifying cloud and AI so builders can spend more time creating software that changes the world.
- They are a high-performance organization that challenges employees to think big.
- They foster a community of top talent with a relentless drive to build the simplest scalable cloud.
- They value winning together, learning, having fun, and making a profound difference for builders.
Equal Opportunity
- DigitalOcean is an equal-opportunity employer.
- We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.