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About the Role

We are looking for a passionate and strategic Marketing Campaign Delivery Manager to drive efficiency and growth for our brands. You will be responsible for the seamless delivery, optimization, and continuous improvement of email and SMS communications to our existing customers, working closely with various teams and agency partners to ensure campaigns are delivered on time and meet our ambition to be true visible customer champions.

Responsibilities

Own and lead the end-to-end delivery of email, SMS campaigns and landing pages, using Unica Deliver ensuring campaigns are executed flawlessly, on time, and in line with agreed plans.
Take full ownership of campaign execution, including creative asset updates, HTML build, QA, and deployment, applying expert judgment to maintain consistently high standards.
Set and uphold the quality of campaigns by performing rigorous, campaign-specific QA to validate functionality, rendering, and performance across devices and inboxes.
Actively remove blockers and friction, driving delivery forward and resolving issues before they impact timelines, quality, or performance.
Advocate the transition to an always-on model, ruthlessly prioritizing activity based on customer and commercial value.
Drive measurable performance improvement through continuous testing and experimentation, owning multi-variant testing across audiences, segmentation, subject lines, creative, and send times.
Own the relationship with HCL, shaping the evolution of Deliver by influencing the roadmap and translating new capability into real value.
Push the boundaries of email and SMS, staying ahead of market trends and best practice and maximising tools such as Movable Ink, Litmus, and Playable.
Be the subject-matter expert for the email channel, setting standards for templates, timing, process, and principles.
Own content review sessions with MarComms, using performance data and insight to challenge and improve creative.

Requirements

Strong understanding of how email and SMS fit within the broader customer lifecycle, marketing strategy, and always-on communications model.
Knowledge of cross-functional working within a large organisation, including collaboration with MarComms, Operations, Marketing Effectiveness, Technology, and external partners.
Understanding of how campaign delivery decisions impact customer experience, and commercial performance.
Ability to balance delivery demands with strategic improvement, ensuring activity supports both short-term priorities and long-term capability growth.
Clear understanding of customer behaviours, expectations, and preferences within digital communications.
Ability to interpret performance data and insight to inform decisions, optimise campaigns, and improve customer engagement.
Appreciation of the commercial context, including how email and SMS contribute to growth, retention, and customer trust.
Confidence to challenge activity that does not deliver the right customer or business outcome.

Skills

Unica Deliver
Movable Ink
Litmus
Playable

Location

Windsor
Flexible UK locations

Work Type

Hybrid working

Experience Level

Experienced Marketing Campaign Delivery Manager

Benefits

Total rewards designed to give you the flexibility to choose what you need, when you need it.
Support for you and your family not only financially, but physically and emotionally.

About the Company

We’re so much more than an energy company. We’re a family of brands revolutionising how we power the planet.
We're energisers. One team of 21,000 colleagues that's energising a greener, fairer future by creating an energy system that doesn’t rely on fossil fuels, whilst living our powerful commitment to igniting positive change in our communities.
Here, you can find more purpose, more passion, and more potential. That’s why working here is #MoreThanACareer.
We do energy differently - we do it all. We make it, store it, move it, sell it, and mend it.