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About the Role

This role is responsible for turning brand strategy into high-performing digital marketing assets for Email Marketing and Paid Media. You will be the designer and producer for performance channels, focusing on creating assets, ad variants, and using performance data to iterate and improve results.

Responsibilities

• Generate on-brand email templates and visual assets for promotional email campaigns, then build those emails directly in an ESP.
• Manage the end-to-end execution of email marketing and mobile push campaigns: planning, creation, segmentation, QA, scheduling, and analysis.
• Ensure all copy aligns with each email’s creative direction.
• Manage the promotional calendar and partner with cross-functional teams to align promotions with company objectives.
• Design and produce static and animated assets for paid social, display, and programmatic campaigns.
• Adapt and resize creative across formats, aspect ratios, and platform specs.
• Write or refine supporting ad copy, subject lines, and CTAs in partnership with copywriters/Brand Marketing.
• Launch creative A/B and multivariate tests across paid and email channels to identify top-performing concepts.
• Own creative-level performance metrics and translate data into actionable creative iterations.
• Develop and maintain a rolling test-and-learn calendar to combat creative fatigue and keep campaigns fresh.
• Serve as the connective tissue between Digital Marketing and Brand Marketing, translating brand guidelines, campaign themes, and visual identity into performance-ready assets.
• Manage asset requests, timelines, and feedback loops with both teams to keep production moving on schedule.
• Maintain and organize a shared creative asset library/versioning system.

Requirements

• 2–4 years of experience generating creative assets for digital marketing campaigns.
• Hands-on proficiency in design tools (Photoshop, Illustrator, Canva, Figma, etc.), as well as emerging creative AI tools.
• Experience building and deploying emails in an ESP, preferably Salesforce Marketing Cloud; basic HTML/CSS for email template customization.
• Working knowledge of ad platform creative specs (Google Ads, Meta, etc.).
• Understanding of performance metrics and how creative decisions impact Open Rates, CTR, CVR, and CPA/ROAS.
• Strong eye for design and brand consistency, balanced with a data-driven, test-and-learn mindset.
• Excellent organizational skills and ability to manage multiple concurrent asset requests/deadlines.
• Experience working cross-functionally between commercial teams.

Skills

• Photoshop
• Illustrator
• Canva
• Figma
• Creative AI tools
• Salesforce Marketing Cloud
• HTML
• CSS
• Google Ads
• Meta Ads

Location

• Chicago

Work Type

• Full-Time
• Hybrid

Experience Level

• 2-4 years

Salary/Compensations

• $60000 - $70000 per year

Benefits

• Participation in and financial benefit from our shared employee ownership program
• Medical
• Vision
• Dental
• 401k plan
• Annual discretionary bonus program

About the Company

• The Parking Spot is the largest near-airport parking company in the United States with over 2,000 team members across over 40 locations nationwide.
• We offer an Employee Ownership Program, allowing every team member the opportunity to receive a direct financial stake in The Parking Spot’s success.
• We’ve built a culture of support, fun, and camaraderie that empowers us to be the most innovative company in the parking industry.
• As a nationwide business with a small business feel, there are endless opportunities within The Parking Spot to grow your career.
• We leverage people and technology to deliver a superior product, outshine our competition, and find creative and innovative solutions to everyday problems.

Equal Opportunity

• At The Parking Spot, we don’t just accept difference - we celebrate and seek it. We believe a diverse, inclusive, and equitable company is one where all employees, partners, and customers are welcome, supported, and valued.
• We treat all others with dignity and respect and stand firmly against racism and discrimination in any form.
• We intentionally develop diverse teams and relationships to ensure all voices are heard and to foster equal opportunity for all.
• We are committed to listening, learning, and growing because we know that our work is never done.