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About the Role

The Director, Marketing Tevimbra, Canada is responsible for developing, implementing, managing, and executing a best-in-class marketing strategy to support the Canadian launch and lifecycle development of Tevimbra. This role is instrumental in developing both disease strategies and brand strategies to support the asset. This role demands a dynamic leader who can drive innovation in Canada while working collaboratively with counterparts in the US and Global teams.

Responsibilities

Develop and lead global professional promotional strategy for Tevimbra, in alignment with brand positioning and cross-functional objectives.
Implement the promotional strategy including execution of core tactics and customer-facing promotion of Tevimbra where appropriate.
Collaborate with cross-functional team to ensure consistent, compliant, and impactful representation of Tevimbra at key conferences.
Lead local cross-functional competitive readiness to identify, evaluate, and prepare for key competitive events and market dynamics.
Partner with Medical Affairs, Regulatory, Access, and other team members to develop competitive messaging and materials.
Collaborate with Global Market Analytics and manage Canadian market research efforts to inform commercial strategy, positioning, messaging, and decision-making across key indications.
Lead cross-functional Canadian brand team in development of Long Range Plan, and Annual Operating Plan (LRP, AOP) and execution of plans.
Collaborate closely with key stakeholders across multiple functions (eg. Sales, corporate affairs, supply chain, legal & compliance, regulatory) and Brand Leads to translate and execute brand strategy and business objectives.
Oversee the management of agencies, vendors and consultants across the brands to achieve great impact and financial efficiencies.
Support the supply planning and distribution planning of Tevimbra.
Engage with Canadian KOLs and other external stakeholders to refine and enhance brand strategies.
Partner with Medical Affairs to drive Canadian KOL engagement plans, engage relevant Tevimbra experts, and KOLs in establishing plans.
Manage Tevimbra patient support program in collaboration with cross-functional team.
Resourcefulness and ability to take a hands-on approach to executing the annual operation plan with limited resources.
Given demands of Tevimbra, other commercial responsibilities may be assigned based on business need and capacity (eg. Supply, Trade Relations).
Provide input to shape company policy and act as a role model to ensure compliance with legal and regulatory requirements.
Ensures compliance with Canadian pharmacovigilance regulations, including the reporting of adverse drug reactions and product quality complaints.

Requirements

BA/BS Degree with 10+ years experience working in dynamic and fast-paced environments.
Possess the ability to manage project teams.
3-5+ years Hematology/Oncology Commercial Experience.
Strong written and oral communication skills who can influence at all levels of the Organization.
Experience developing and executing successful launch commercial strategies.
Proven cross-functional leadership and collaboration skills.
Strong understanding of the Canadian regulatory environment.
Able to navigate applicable standard operating procedures.
This position does not have direct reports, but will require strong leadership of agency partners and cross-functional teams.

Skills

Microsoft Word
Excel
PowerPoint
Outlook
Adobe Acrobat
Various CRM platforms (Explorer, Navigator, GURU, Veeva)
Strong understanding of the hematology market landscape, including key competitors, customer segments, and market dynamics.
Demonstrated success working in new product launches, campaign development and insight generation.
Strong skills communicating and influencing with a compelling data-driven narrative.
Capability of analyzing big data and extracting critical insights.
Ability to translate clinical concepts with marketing message to execute learning programs.
Strong organizational and project management skills; ability to manage multiple projects simultaneously.
Proven leadership skills/high level of accountability.
Innovative mindset in delivering best-in-industry training.
Entrepreneurial mindset with flexibility and agility in a fast-paced startup environment.
English and French verbal/written demonstrated competency.
Sales Management an asset.
Experience working in a co-promotion/co-commercialization an asset.

Location

Greater Toronto Area (GTA)
Montréal

Work Type

Hybrid (GTA)
Remote (Montréal)

Experience Level

10+ years experience
3-5+ years Hematology/Oncology Commercial Experience

Education Level

Bachelor’s Degree required
MBA, Masters Degree is preferred

Salary/Compensations

CA$ 164,500 to 205,600

About the Company

BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals.
When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.

Equal Opportunity

We are proud to be an equal opportunity employer. BeOne does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.