Performance Analytics Manager - Europe at Haleon | Munich, DEU | Rezi

Performance Analytics Manager - Europe at Haleon

Performance Analytics Manager - Europe

Haleon · Munich, DEU

2 weeks ago

Performance Analytics Manager - Europe

Haleon · Munich, DEU

14 days ago
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About the Role

As Performance Analytics Manager – Europe, you will drive Europe's consumer and marketplace performance analytics. You will join the Europe CBIA (Consumer and Business Insights & Analytics) Team, which will design, develop, and deliver advanced analytical solutions, leveraging both traditional and digital analytics to generate impactful insights. These insights will be instrumental in informing Europe-level growth decision-making, shaping wider Category strategy decisions, and accelerating growth-driving innovation across critical areas such as Innovation Development, Connections development, white space identification, and brand/activity performance understanding.

Responsibilities

  • Design, develop, and deliver advanced Analytics solutions that contribute to the Europe strategic objectives, specifically leveraging traditional and digital analytics to drive impactful decision-making in Innovation Development, Connections development, white space identification, and brand/activity performance understanding.
  • Guide the team in accelerating the successful delivery of growth-driving incremental innovation through leveraging deep consumer, shopper, HCP (Health Care Professionals), and retailer analytics.
  • Serve as a key advisor and business partner, providing data-driven insights from analytics to ensure the consumer, shopper, and expert are at the heart of brand decisions.
  • Support key analytics agency relationships, ensuring alignment with team objectives and effective delivery of analytics projects to support and drive growth for Europe.
  • Partner with commercial teams, providing robust analytical support for objectives, infusing Deep Human Understanding & Deep Market Understanding across teams by providing compelling analytical evidence.

Requirements

  • Significant proven experience in analytics in the consumer goods industry.
  • Strong business acumen with proven history of translating findings into actionable recommendations with business value attached to them.
  • Significant Insight and Analytical Capabilities including understanding of advanced analytical methodologies including MMM (Marketing Mix Modelling), Price Elasticity and AI Capabilities.
  • Demonstrated ability to lead complex projects with successful outcomes, within a matrix organisation.
  • A track record of exploring and implementing new analytical methodologies, tools, and technologies to enhance capabilities and drive efficiency.
  • Demonstrated success in managing agency relationships and fostering senior-level engagement.
  • Ability to enable and drive change – resilience and tenacity.

Skills

  • Advanced analytical methodologies
  • MMM (Marketing Mix Modelling)
  • Price Elasticity
  • AI Capabilities
  • Consumer analytics
  • Shopper analytics
  • HCP (Health Care Professionals) analytics
  • Retailer analytics
  • Digital analytics
  • Traditional analytics

Location

  • Europe

Work Type

  • Full-time

Experience Level

  • Grade 7

About the Company

  • Haleon is a purpose-driven, world-class consumer company putting everyday health in the hands of millions.
  • Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories.
  • We have a unique blend of deep human understanding and trusted science.
  • We operate through our Win as One strategy, which puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do.
  • We have an agile, performance-focused culture.

Equal Opportunity

  • Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day.
  • We strive to create an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people.
  • It’s important to us that Haleon is a place where all our employees feel they truly belong.
  • During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.
  • The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.
  • If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.