About the Role
The Business Development Executive - Premium Spirits is an integral sales and brand building role within the Brown-Forman Australia (B-FA) business. The key responsibility of this role is to grow and nurture our premium spirit portfolio whilst collaborating and enhancing commercial partnerships with our On Trade and Retail partners. Critical to this role is to have excellent spirit category knowledge, passion for luxury brands and ability to influence and grow partnerships internally and externally.
Responsibilities
- Develop a deep understanding of what drives customer decisions by working closely with both On- and Off-Premise customers.
- Spend time in trade to encourage constructive dialogue during calls, using structured questioning techniques to uncover emerging trends, consumer behaviour insights, and opportunities within the super-premium drinks category.
- Maximise Brown-Forman’s profit within the assigned territory by adapting and implementing business strategies that align with customer needs, driving stronger engagement and building trust.
- Present both creative and commercial strategies to customers, and deliver engaging, informative brand education sessions to both customers and consumers.
- Prepare meeting objectives and territory plans which deliver quantifiable results.
- Analyze and review territory performance and budgets vs targets.
Requirements
- Experience within a Super Premium and Luxury selling environment
- Commercial ability to develop and assess territory plans and opportunities
- Self-motivation and the ability to work autonomously
- Entrepreneurial and creative mindset to bring B-F brands to life
- Demonstrated experience in account management.
- Proven background within the hospitality sector.
- Experience in a luxury sales environment.
- Strong planning and time management abilities.
Skills
- Excellent spirit category knowledge
- Passion for luxury brands
- Ability to influence and grow partnerships internally and externally
Work Type
- Employee
Experience Level
- Professional
Education Level
- A tertiary qualification in a business-related discipline.
Benefits
- Equitable pay structures for individual and company performance
- Premium employee experience
- Range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
About the Company
- We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman.
- Being a part of Brown-Forman means you will grow both personally and professionally.
- You will have the opportunity to solve problems, seize opportunities, and generate bold ideas.
- You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
