About the Role
The Account Director is responsible for developing and managing strategic relationships with healthcare advertising agencies, positioning the MIMS Healthcare Network as a trusted commercial partner and delivering integrated advertising solutions that meet client objectives. This role focuses on cultivating strong relationships with advertising agencies and developing strategic plans to accelerate growth and expand market share.
Responsibilities
- Build and maintain strong relationships with healthcare advertising agencies, acting as the primary point of contact for key accounts and developing long-term strategic partnerships with media planners and buyers.
- Develop account plans that identify opportunities for growth, maximise revenue and support the delivery of commercial objectives.
- Prepare and deliver high-quality commercial presentations, proposals and pitches that demonstrate the value of the MIMS Healthcare Network and win new business to increase MHN’s market share.
- Promote the full portfolio of MIMS Healthcare Network products and services, identifying opportunities to deliver integrated, cross-platform advertising solutions.
- Schedule regular client meetings, agency roadshows and group presentations to keep partners educated on new product offerings, digital developments and audience insights.
- Manage a robust sales pipeline, providing accurate forecasting and reporting to support business planning and commercial decision-making.
- Take full ownership of agency-driven revenue targets, creating structured account plans to ensure consistent growth and provide accurate revenue forecasts.
- Work collaboratively with Ad Operations, Marketing and other internal teams to ensure campaigns are delivered efficiently and meet client expectations.
- Gather market intelligence, competitor insight and customer feedback to identify emerging opportunities and inform future commercial strategy and product development.
- Advise senior leadership on new commercial opportunities, feature requests, or gaps in the market to help shape future ad tech and content products.
- Build strong relationships across the wider business, contributing to continuous improvement and the successful delivery of commercial objectives.
Requirements
- Knowledge of B2B media, advertising sales and agency partnerships.
- Understanding of consultative selling, account management and commercial relationship development.
- Good knowledge and understanding of commercial sales principles and customer relationship management.
- Knowledge of CRM systems and sales pipeline management, ideally Salesforce.
- Comprehensive knowledge of integrated advertising solutions across digital, content, events and multimedia platforms.
- Knowledge of the healthcare sector, particularly pharmaceutical marketing and healthcare communications, would be advantageous.
- Awareness of market trends, competitor activity and commercial opportunities.
- Excellent communication, presentation and relationship-building skills, with the confidence to engage with clients and build strong relationships, and the ability to influence senior stakeholders.
- Strong commercial awareness, negotiation and account planning skills.
- Ability to identify opportunities for account growth and develop strategic commercial partnerships.
- Experience planning and executing deliverables to maximise account growth.
- Strong organisational skills, with the ability to manage multiple priorities, forecasts and deadlines.
- Analytical and commercially minded, with the ability to interpret market insight and customer data.
- Proficient in CRM systems and Microsoft Office applications.
- Experience in B2B media sales, advertising sales and account management.
- Proven ability to build and maintain relationships with advertising agencies or major commercial clients.
- Proficient in delivering commercial presentations, proposals and pitches that support business growth.
- Experience developing existing accounts while identifying and securing new business opportunities.
- Confident using CRM systems to manage pipelines, forecasting and customer relationships.
- Experience collaborating across commercial, marketing and operational teams to deliver successful client campaigns.
- Customer-focused and commercially driven.
- Strategic and proactive in identifying growth opportunities.
- Collaborative and eager to build trusted relationships.
- Results-driven and accountable.
- Adaptable and resilient.
- Growth-mindset and strong business acumen.
- Comfortable working in a fast-paced environment.
- Professional, credible and confident.
- Acts with integrity and leads by example.
- A positive, enthusiastic and can-do attitude.
Skills
- B2B media sales
- Advertising sales
- Agency partnerships
- Consultative selling
- Account management
- Commercial relationship development
- Commercial sales principles
- Customer relationship management
- CRM systems
- Sales pipeline management
- Salesforce
- Integrated advertising solutions (digital, content, events, multimedia)
- Healthcare sector knowledge (pharmaceutical marketing, healthcare communications)
- Market trend awareness
- Competitor activity analysis
- Commercial opportunity identification
- Communication
- Presentation
- Relationship-building
- Influencing senior stakeholders
- Commercial awareness
- Negotiation
- Account planning
- Strategic partnership development
- Deliverables planning and execution
- Organizational skills
- Managing multiple priorities, forecasts, and deadlines
- Analytical skills
- Interpreting market insight and customer data
- Microsoft Office applications
Location
- Work from anywhere in the world for up to 3 weeks of the year
Work Type
- Hybrid working model (office at least three days a week, remote two days)
- Flexible working hours (core hours from 10-3)
Experience Level
- Account Director
Benefits
- 25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)
- Work from anywhere in the world for up to 3 weeks of the year
- Flexible working hours (core hours from 10-3)
- Generous contributory pension scheme
- Health Cash Plans (medical expenses, dental care, optical services, and more)
- Guaranteed interviews for disabled applicants who meet minimum criteria
- Professional development
- Internal training
- Mentorship
- Coaching
- Volunteering day
About the Company
- Haymarket Media Group values its people and strives to shape a better future with remarkable content.
- From paid content and subscription services to integrated advertising and content marketing packages, we deliver market-leading branded experiences that inspire great decisions.
- From data and digital information solutions to live events, awards and professional education services.
- We are a proudly Certified B Corp™, part of a global movement of businesses acting as a force for good.
- Haymarket Impact is focused on making a positive difference globally, guided by the United Nations Sustainable Development Goals and intertwined with an unwavering commitment to equity, diversity, and inclusion.
- This commitment to balancing profit with purpose is deeply embedded in our culture, reflected in our values of Integrity, Respect, Creativity, Innovation and Expertise.
- We invest heavily in our people.
- Our certified Disability Confident status has fostered an environment where all employees feel supported, valued, and can ask for workplace adjustments without fear of judgment.
- Our valuable partnerships for good globally mean colleagues are always up for taking on a new charitable challenge, utilising their volunteering day and going out of their way to support their local communities.
- We know how important a healthy work-life balance is too.
- Join us and be part of award-winning teams and a culture that is truly unique - a place to grow, feel inspired, build a brilliant career and make a difference.
Equal Opportunity
- Disability Confident Employer
- We are a Disability Confident employer and offer guaranteed interviews to all disabled applicants who meet the above minimum criteria.
- As an equal opportunities employer, we are committed to ensuring all candidates have the same opportunity to succeed, regardless of sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age, or disability.
- In line with our dedication to fairness and transparency, we are also proud to be a We Show the Salary employer, pledging to always include pay details on our job adverts.
