About the Role
The Manager, Paid Social is responsible for leading campaign development, activation, and innovation for assigned brands, applying social mastery to achieve client goals. This role involves strategic development, tactical execution, and day-to-day management of Social Analysts.
Responsibilities
- Contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments.
- Gather research and data for tactical plan development and client recommendations.
- Lead client relationships and ensure seamless communication with partner agencies.
- Provide direction to Analysts for campaign research and build.
- QA and oversee trafficking of approved plans into social platforms.
- Maintain oversight of budget and billing activity, including pacing and Prisma management.
- Oversee Analyst management of campaign budgets, pacing, and bid adjustments.
- Develop and recommend optimizations and testing plans.
- Pull data and research for new business pitches.
- Contribute to agency-wide POVs on industry happenings.
- Customize agency POVs for individual clients.
Requirements
- 3+ years of paid social media experience, ideally in an agency environment.
- Mastery of social platforms.
- Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization).
- Excellent written, verbal, and interpersonal communication skills.
- Presentation skills are a must.
- Demonstrated critical thinking and problem-solving skills.
- Excellent project management and organization skills.
- Ability to work successfully with teams on multiple projects under tight deadlines.
- Proven leadership ability.
- Demonstrates initiative/"hunger".
- Collaborative approach/attitude.
Skills
- Social platforms mastery
- MS Excel (vlookup, pivot tables, data visualization)
- Written communication
- Verbal communication
- Interpersonal communication
- Presentation skills
- Critical thinking
- Problem solving
- Project management
- Organization skills
- Leadership
- Initiative
- Collaboration
- Twitter Flight School (X) certification (preferred)
- Facebook Blueprint certification (preferred)
- Social SAS experience (e.g., 4C) (preferred)
Experience Level
- 3+ years
Salary/Compensations
- USD $75,050.00 - USD $120,159.00/Annually
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
About the Company
- Spark Foundry was built during the most transformative time in the history of advertising and marketing.
- They deliver everything a traditional media agency has to offer and have grown into one of the world’s most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people.
- Transformation is part of their DNA.
- Spark Foundry’s start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo.
- Combined with Publicis Media’s powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, they “Bring HEAT to Brands.”
- No other agency possesses the expertise that they do to address today’s most pressing challenges to drive business transformation through media.
Equal Opportunity
- Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
- It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
- We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
- All your information will be kept confidential according to EEO guidelines.
