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About the Role
The Director, Product Solutioning & Go-To-Market, Visa Direct Canada is the market lead for Visa Direct product solutioning, commercialization, and growth strategy in Canada. This role translates global money movement capabilities into market-relevant solutions and go-to-market strategies to accelerate adoption across various partners.
Responsibilities
- Own and execute the Visa Direct product solutioning and go-to-market strategy for Canada.
- Identify emerging client needs, market trends, regulatory considerations, and whitespace opportunities.
- Partner with North America and Global Visa Direct teams to localize product capabilities and influence roadmap priorities.
- Translate Visa Direct capabilities into client-ready solutions across remittances, disbursements, account-to-account payments, wallets, and business payments.
- Lead commercialization efforts for new Visa Direct products and enhancements.
- Develop value propositions, solution narratives, and client-facing commercialization materials.
- Act as the Canadian subject matter expert for Visa Direct and money movement innovation.
- Partner with Specialized Sellers and Account Executives on strategic opportunities.
- Support complex client engagements, RFPs, and business development pursuits.
- Participate directly in executive client meetings as a trusted advisor.
- Support deal structuring, corridor expansion, endpoint enablement, and solution optimization.
- Collaborate with Product, Technology, Risk, Compliance, Legal, Finance, Operations, Marketing, and Client Services.
- Support launches and post-launch optimization.
- Advocate for product enhancements and market feedback.
- Represent Visa Direct in client and industry engagements.
- Monitor industry and regulatory developments.
- Provide strategic guidance to Canadian and North American leadership teams.
Requirements
- 10 or more years of work experience with a Bachelor’s Degree or at least 8 years of work experience with an Advanced Degree (e.g. Masters/ MBA/JD/MD) or at least 3 years of work experience with a PhD
- 12+ years of experience within payments, banking, fintech, money movement, or related industries.
- Experience in payments, financial services, fintech, money movement, product commercialization, product solutioning, or related fields.
- Experience working with financial institutions, fintech's, payment providers, or digital commerce ecosystems.
- Demonstrated success leading complex cross-functional initiatives in a matrixed environment.
- Deep understanding of domestic and cross-border payments, disbursements, remittances, wallets, and digital money movement ecosystems.
- Proven success in product solutioning, commercialization, go-to-market strategy, or product management.
- Strong understanding of the end-to-end product lifecycle.
- Experience supporting consultative sales engagements and executive-level client discussions.
- Strong analytical, strategic thinking, communication, and presentation skills.
- Ability to influence without direct authority across multiple stakeholder groups.
- Experience developing client-facing materials, commercialization plans, and thought leadership content.
- Strong project management capabilities and ability to operate effectively in ambiguity.
- Experience with Canadian financial institutions, fintech's, processors, or ecosystem partners preferred.
- Intellectual curiosity and passion for innovation in money movement.
Skills
- Payments expertise
- Strategic thinking
- Commercialization experience
- Client-facing solutioning skills
- Product
- Sales
- Strategy
- Money movement
- Product commercialization
- Product solutioning
- Product management
- Consultative sales
- Analytical skills
- Strategic thinking
- Communication skills
- Presentation skills
- Project management
Location
- Canada
Work Type
- Hybrid
Experience Level
- Director
Education Level
- Bachelor's Degree
- Advanced Degree (e.g. Masters/ MBA/JD/MD)
- PhD
About the Company
- Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
- At Visa, you’ll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
- Join Visa and do work that matters – to you, to your community, and to the world. Progress starts with you.
Equal Opportunity
- Visa is an EEO Employer
- Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.
- Visa welcome and encourages application from persons with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.