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About the Role

This is a unique opportunity to play a leading role in the launch and expansion of Yogurt Kitchen in Germany, establishing, accelerating, and building the company's commercial development across the market. The role is primarily focused on acquiring new customers and developing a strong sales pipeline while maintaining a customer portfolio, aiming to position Yogurt Kitchen as the preferred partner for premium hospitality and foodservice operators.

Responsibilities

Develop and execute the commercial strategy for the German market.
Build qualified prospect lists across hospitality and foodservice.
Leverage existing network and develop new relationships with decision-makers.
Proactively approach prospects through networking, direct outreach, and customer visits.
Organize product presentations and tasting sessions.
Negotiate long-term commercial agreements.
Close new business and consistently exceed sales objectives.
Ensure a smooth onboarding of new customers.
Build trusted relationships with owners, general managers, F&B managers, and purchasing teams.
Deliver an outstanding customer experience to clients.
Identify opportunities to expand existing partnerships.
Act as Yogurt Kitchen's ambassador in Germany.
Monitor market developments, customer needs, and competitive activities.
Gather customer insights and contribute to the continuous improvement of products, services, and commercial processes.
Work closely with the leadership team to support the company's international growth strategy.

Requirements

Minimum 5 years of successful B2B sales or business development experience.
Experience within hospitality, foodservice, premium FMCG, or related industries.
A proven track record in acquiring and developing new business.
An established network within the German hospitality and/or foodservice industry is essential.
Strong negotiation and relationship-building skills.
A proactive, hands-on, and results-oriented approach.
Entrepreneurial spirit with the ability to work independently.
Native or perfectly fluent German and professional English.
Knowledge of French is a strong plus.
Valid driving licence.
Willingness to travel extensively across Germany.

Skills

Business Development
Sales
Networking
Direct Outreach
Customer Relationship Management
Negotiation
Market Analysis
Strategic Planning

Location

Germany

Work Type

Full-time
Hybrid

Experience Level

Minimum 5 years of experience

Education Level

Bachelor's degree
Master's degree

Salary/Compensations

Competitive salary package
Performance-based bonus

Benefits

Company car or mobility package
Long-term career opportunities

About the Company

Yogurt Kitchen is a fast-growing Belgian start-up founded in 2020, headquartered in Brussels.
They develop innovative, premium, and zero-waste yogurt concepts for the hospitality and foodservice industry.
Their offerings combine sustainability, quality, and customer experience through a unique dispenser and creative toppings.
Yogurt is sourced from local craft producers, supporting small-scale farmers.
Trusted by premium hospitality venues across Europe, they aim to become the reference for yogurt concepts by serving over 3,000 professional customers across Europe within 3 years.
Germany is identified as the next key strategic growth market.