About the Role
This is a 12-month fixed-term contract position providing maternity leave coverage. We are looking for a driven, passionate, and creative individual to join the Strategy team. You will work collaboratively to support the development of brand, creative, and communications strategy across a range of exciting clients. The ideal candidate will be a strategic, creative, and analytical thinker who thrives in a fast-paced, collaborative environment. You will conduct competitive and trend analysis, uncover consumer insights, draft briefs, and support in brand strategy development. You will be the "go-to" to support the team throughout all parts of the creative process, working collaboratively from kick-off through to execution. You will work closely with the wider Strategy team, including: Digital, Social, and Influencer strategy. You will collaborate with Accounts and Creative to develop breakthrough creative in all channels. Most importantly, you’ll have a passion for building brands, connecting with consumers, and developing big creative ideas.
Responsibilities
- Lead research and discovery for projects, briefs, and new business opportunities, including: Competitive reviews, trend and culture analysis, and consumer understanding
- Synthesize research and data into clear and compelling insights, strategic recommendations, and brand/communications opportunities
- Actively contribute to the strategic planning phase of creative projects by uncovering key consumer insights, providing a point of view on current category/market landscape, and identifying the challenge we are trying to solve
- Develop creative briefs based on client and research inputs; provide strategic support throughout the creative development process
- Support with communications planning and messaging frameworks for creative campaigns and platforms
- Support the broader Strategy team with research, creative briefings, communications planning, and strategic POVs for clients
- Actively contribute to internal and external ideation sessions to inspire fresh thinking and breakthrough creative ideas
- Manage multiple projects simultaneously while maintaining a strong client service orientation; collaborate across all teams and levels of the agency
Requirements
- A minimum of 1-2 years of experience in advertising, marketing, strategy, experiential, digital, PR, media, or a related field
- University or college graduate in business, marketing, social sciences, media, or a related field
- Proven ability to conduct research and simplify complex concepts, ideas, and problems into clear insights and actionable recommendations
- A deep understanding and passion for marketing, brand, and communications strategy
- Strong organizational skills; must be able to independently manage time and priorities
- Ability to work collaboratively and build high-trust relationships across client teams and all levels of the agency
- Detail-oriented, accurate, and efficient
- Creative and results-focused, with stellar communication, writing and presentation skills
- Strong and enthusiastic presenter, with the ability to craft concise, compelling and impactful presentations
- Motivated by a fast moving, collaborative work environment
- Innovative thinker with a finger on the pulse of what’s new and trending
- Advertising/Marketing/Experiential Agency experience is an asset
Skills
- Brand Strategy
- Creative Strategy
- Communications Strategy
- Competitive Analysis
- Trend Analysis
- Consumer Insights
- Brief Development
- Communications Planning
- Messaging Frameworks
- Ideation
- Client Service
- Collaboration
- Organizational Skills
- Time Management
- Priority Management
- Detail-Oriented
- Accuracy
- Efficiency
- Creative Thinking
- Results-Focused
- Communication Skills
- Writing Skills
- Presentation Skills
- Innovative Thinking
- Trend Awareness
Work Type
- Fixed-term contract
Experience Level
- 1-2 years
Education Level
- University or college graduate
Benefits
- Competitive compensation package
- Enviable benefits
About the Company
- Diamond is a strategic, creative, and client-focused group working to solve problems for great brands.
- We always look ahead, changing and evolving as the industry changes.
- We love problems above channels, insights above fads, and ideas that drive tangible results for our clients.
- We are one of Canada’s largest independent agencies.
- We have enterprise-sized ambitions but have retained our start-up DNA, characterized by tenacity, a relentless focus on quality, and client satisfaction.
- We are always embracing change from our clients, the industry, and within our operations.
- Our services include: Advertising, Design, Insights, Strategy, Social Media, Branding, Web Content, Personalization, Experiential, Events, Activations, Promotions, Influencer Engagement, Data & Analytics, Video, Sponsorship, and more.
Equal Opportunity
- Diamond Integrated Marketing is an equal employment opportunity employer.
