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About the Role
The Personalization team enhances music and podcast discovery through features like Blend and Discover Weekly. This role will define Spotify's Habit Formation strategy, focusing on how listeners discover new experiences, develop lasting engagement, and build meaningful habits across various formats and devices.
Responsibilities
- Define the long-term vision, strategy, roadmap, and execution for Habit Formation across Spotify's consumer experience.
- Build behavioral intelligence to identify opportunities for listeners to discover new formats, features, or experiences.
- Partner with engineering, machine learning, design, research, and data science to build experiences powered by behavioral insights and experimentation.
- Translate advances in AI, recommendation models, and intelligent agents into intuitive consumer experiences.
- Develop systems that encourage sustainable engagement and prevent teams from competing for user attention.
- Influence the evolution of Spotify's surfaces, information architecture, and product experiences to reinforce listening habits.
- Use experimentation, behavioral analysis, and user research to identify opportunities and make informed product decisions in ambiguous problem spaces.
- Set clear product direction, make thoughtful prioritization decisions, and align senior leaders around a shared strategy.
- Drive execution across multiple engineering teams while balancing quality, speed, user trust, and long-term business impact.
- Establish Habit Formation as a strategic product capability that enables sustainable growth across Spotify.
Requirements
- 10+ years of product management experience building consumer products at significant global scale.
- Successfully built products that create sustained behavior change and long-term user engagement.
- Deep experience with experimentation, behavioral analytics, product metrics, and quantitative decision making.
- Experience partnering closely with engineering, machine learning, data science, research, and design teams.
- Experience shaping strategy across multiple products, platforms, or consumer experiences.
- Demonstrated success aligning senior stakeholders around ambitious product visions within complex organizations.
- Experience with personalization, recommender systems, or machine learning-powered consumer products.
- Experience exploring behavioral science or habit formation principles and understanding how they can improve product experiences.
- Experience building AI-powered, LLM, or agentic consumer products at production scale.
- Experience evolving product measurement beyond traditional engagement metrics toward more meaningful customer outcomes.
- Comfortable exploring data, prototyping ideas, and using evidence to accelerate learning.
Skills
- Product Management
- Consumer Products
- Behavioral Change
- User Engagement
- Experimentation
- Behavioral Analytics
- Product Metrics
- Quantitative Decision Making
- AI
- Machine Learning
- Data Science
- Design
- Research
- Strategy
- Personalization
- Recommender Systems
- Behavioral Science
- Habit Formation
- LLM
- Agentic Systems
- Product Measurement
- Data Exploration
- Prototyping
- Audio Content
- Content Discovery
Location
- North America region
Work Type
- Remote
- Hybrid
- Onsite
Experience Level
- Principal
Salary/Compensations
- $182,308 - $260,441 plus equity
Benefits
- Health insurance
- Six month paid parental leave
- 401(k) retirement plan
- Monthly meal allowance
- 23 paid days off
- 13 paid flexible holidays
- Paid sick leave
About the Company
- Spotify transformed how the world listens and is now helping shape how the world discovers.
- Every day, hundreds of millions of listeners come to Spotify to enjoy music, podcasts, and audiobooks.
- The company's experience continues to evolve, focusing on helping people build lasting habits that deepen their relationship with audio over time.
Equal Opportunity
- Spotify is an equal opportunity employer.
- We welcome you for who you are, no matter where you come from, what you look like, or what’s playing in your headphones.
- Our platform is for everyone, and so is our workplace.
- The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking!
- Bring your personal experience, your perspectives, and your background.
- It’s in our differences that we will find the power to keep revolutionizing the way the world listens.
- We are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone.
- We have ways to request reasonable accommodations during the interview process and help assist in what you need.
- If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.