About the Role
We are seeking a Content Manager & Brand Hub Leader to oversee the planning, creation, and delivery of B2B content across Corporate Traveller's global markets. This leadership role requires a blend of strategic direction, team management, and hands-on content production, with a focus on driving business impact through effective content.
Responsibilities
- Define and lead the B2B content strategy, aligning brand, audience needs, and commercial priorities across markets.
- Own and deliver EMEA content directly — producing high-quality B2B content across web, social, email, thought leadership, and sales enablement.
- Lead a small team of experienced Content Managers in Canada/US and Australia/NZ, providing strategic direction, clear expectations, and collaborative support.
- Act as the global brand content hub — owning tone of voice, messaging frameworks, editorial standards, and brand consistency across all markets, channels, and content output.
- Ensure content effectiveness across the full funnel — from awareness through to conversion — across key channels including web, social, email, and sales enablement.
- Set direction and establish standards for content discoverability and optimisation, including SEO, AEO, and LLM-driven search — working in collaboration with our SEO/AEO team.
- Manage and brief freelancers, content platforms, and agency partners to support content production and delivery at scale.
- Champion AI as a core part of content workflows — leading the usage of tools including Jasper.ai to improve content creation, production efficiency, and quality across the team.
- Establish clear content planning and prioritisation processes that help the team work efficiently and consistently across markets.
- Partner closely with senior stakeholders to shape content direction, manage priorities, and navigate competing demands.
- Use performance data, insight, and stakeholder feedback to continuously refine content approaches and improve outcomes.
- Collaborate across a global content team spanning AMER, EMEA, and APAC, supporting alignment and shared learning.
Requirements
- Proven B2B content leadership — able to both produce and lead high-quality content across multiple formats and channels, from thought leadership and editorial to sales enablement and web copy.
- Strong stakeholder management skills, with the ability to influence, negotiate, and align across functions and regions.
- Strong understanding of content effectiveness across the full funnel, from awareness through to conversion.
- Solid grasp of SEO, AEO, and modern content discovery — and how to apply these in a B2B context.
- Experience managing freelancers, content platforms, and agency partners to deliver content at scale.
- Hands-on experience with AI tools for content creation and workflow — familiarity with platforms such as Jasper.ai is a plus.
- Familiarity with content planning, workflow, and governance — with the appetite to build and improve these over time.
- Multi-region or international content experience, with an understanding of how to balance central brand consistency with local market needs.
- Comfortable operating in global, matrixed environments with competing priorities and stakeholders.
Skills
- B2B content strategy
- Content creation
- Content delivery
- Team leadership
- Brand management
- Tone of voice
- Messaging frameworks
- Editorial standards
- SEO
- AEO
- LLM-driven search
- AI tools for content creation
- Jasper.ai
- Content planning
- Content prioritisation
- Stakeholder management
- Performance data analysis
- Content optimisation
Location
- Global
Work Type
- Hybrid
- Onsite
Experience Level
- Leadership
- Management
Benefits
- Exclusive travel discounts
- Career development opportunities
- Training and support
- Vibrant culture
- Industry-renowned social events
- Active Hour for fitness/wellness
- Comprehensive Health Cash Plan (dental, optical, chiropractic)
- Monthly health and wellbeing challenges
- Financial wellbeing support (mortgage advice, financial guidance, money coaching)
- Company-matched charitable donations
- Excellent pension scheme
- Share options
- Electric vehicle scheme
- Salary sacrifice benefits
About the Company
- Corporate Traveller is a brand within Flight Centre Travel Group, a global leader in travel.
- We specialise in managed travel for small to mid-sized businesses.
- Our approach combines smart technology with dedicated personal service.
- Flight Centre Travel Group is one of the world's largest travel companies.
Equal Opportunity
- Our number one philosophy is Our people.
- Flight Centre Travel Group's promise is to provide an environment with equality of respect, dignity and opportunity for all our employees.
- We value an inclusive and supportive workplace which reflects the diversity of our society.
- We welcome accommodation requests to help make our hiring and onboarding experience as accessible as possible. Please advise us about accommodation needs at any point by contacting our Recruitment Team at RecruitmentUK@flightcentre.co.uk.
