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About the Role

As a Sales Development Representative, you will be the top of our growth engine, identifying, engaging, and qualifying contractors across the home services industry. You will run high-velocity outbound across email, LinkedIn, and the phone, turn cold interest into qualified meetings, and hand warm, well-researched opportunities to our AE. You will get in early enough to shape the playbook, sit close to the founder and AE, and have a clear path to grow into an AE seat as you prove the motion. This role is ideal for someone who thrives on speed, reps, and impact.

Responsibilities

Prospect and qualify contractors across home services segments, serving as the first point of contact for prospects evaluating Faraday
Run high-volume, multi-channel outbound (email, LinkedIn, phone) to build pipeline and consistently hit meeting and qualified-opportunity targets
Tailor outreach to each contractor's business - articulate how Faraday's AI agents keep projects on track, get them paid faster, and take paperwork off their plate
Book qualified meetings and hand off warm, well-researched opportunities to the AE with the context they need to close
Conduct discovery to qualify fit, pain, and timing
Test and iterate fast: help refine sequences, messaging, and target lists, and share what's landing so we double down on what works
Keep a CRM clean with disciplined follow-up so no lead gets burned
Share what you're hearing from the market to help sharpen the pitch and our go-to-market

Requirements

1-3 years in an SDR, BDR, or outbound sales role - ideally at a high-growth startup - or a strong record of hustle and results from another path
A track record of hitting or exceeding outbound meeting targets, with meetings that actually convert downstream
Confidence on the phone and in writing: you can articulate value clearly whether it's a 30-second cold call or a personalized cold email that gets a reply
Comfort with high volume - you can run 50+ touches a day without sacrificing quality
Resilience and self-direction - you keep momentum without someone managing your day
CRM discipline: clean data, updated stages, notes your AE can actually use
Bonus: experience selling or prospecting into home services, construction, trades, or other operationally-driven SMBs
Bonus: experience selling AI or SaaS, or early-stage startup experience
Competitive with yourself. You track your numbers, know your conversion rates, and are always looking for the next lever to pull.
Relentless, not robotic. You're persistent in outreach but think about the person on the other end and why they'd care. You treat a 'no' as a signal about messaging, timing, or targeting.
Prepared. You've looked at the prospect's business and can speak to their specific pain before you pick up the phone.
Hungry to grow. This is an early seat with a clear path to AE and a front-row view of how a company is built.

Skills

Outbound sales
High-velocity outbound
Email outreach
LinkedIn outreach
Phone outreach
Prospecting
Lead qualification
Pipeline building
Meeting setting
Discovery calls
CRM management
Salesforce
Selling AI
Selling SaaS

Location

Chinatown, NYC

Work Type

Full-time

Experience Level

1-3 years

Salary/Compensations

$100K OTE with uncapped upside

Benefits

Meaningful equity in a capital-efficient, high-growth business
Comprehensive medical, dental, and vision coverage
Direct access to the founder and AE, and real influence over how we go to market
A clear path to Account Executive as you prove the motion

About the Company

Faraday is automating the back office for the $600B home services industry (think HVAC, plumbers, electricians).
Contractors are buried in essential paperwork - like permits, warranties, and rebates.
Our AI agents take on these complex workflows so projects stay on track, contractors get paid faster, and homeowners get a smoother experience.
Backed by top-tier VCs, we're growing our low-ego, high-output team in Chinatown, NYC.