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About the Role

CFRA Research is seeking a Marketing Operations Manager to manage the systems and processes for marketing and sales engagement, focusing on HubSpot, Salesforce integration, and web/social presence. This role translates campaign ideas into execution and data into insights.

Responsibilities

• Serve as primary HubSpot administrator, managing the portal, building workflows, automations, lead scoring, and campaign assets.
• Build and launch marketing campaigns end-to-end, including workflow logic, asset creation, and post-launch reporting.
• Own marketing analytics and reporting, covering campaign performance, engagement scoring, pipeline attribution, and ad hoc reporting.
• Maintain data hygiene and process alignment between HubSpot and Salesforce, collaborating with sales operations.
• Manage website updates and content publishing in WordPress, coordinating landing pages, microsites, and site maintenance.
• Edit and produce video content for web, email, and social channels.
• Upload, format, and manage video content on YouTube, including metadata and playlist organization.
• Troubleshoot and optimize marketing tech stack performance, addressing integration or data issues.

Requirements

• 3-5 years of experience in marketing operations with deep hands-on HubSpot administration.
• Working knowledge of Salesforce, including CRM data structure and marketing/sales alignment.
• Experience managing a website in WordPress or a comparable CMS.
• Familiarity with financial services, including industry terminology, compliance-conscious content practices, and B2B audiences.
• Strong analytical instincts, comfortable pulling and interpreting campaign and engagement data.
• Detail-oriented and process-driven, with the ability to manage multiple concurrent workstreams.

Skills

• HubSpot administration
• Workflow automation
• Lead scoring
• Campaign asset creation
• Marketing analytics and reporting
• Data hygiene
• Process alignment
• WordPress
• Video content editing
• YouTube channel management
• Salesforce
• CRM data structure
• Paid digital advertising
• Basic video editing tools

Location

• London, UK
• US
• India

Work Type

• Full Time

Experience Level

• 3-5 years

Benefits

• Sick Days
• PTO
• Holiday Pay
• Health, Dental, & Vision Insurance
• Company paid Life & Disability Insurance
• Competitive Pay
• Performance Bonus
• Pension

About the Company

• CFRA Research is an independent equity and fund research firm.